Google Swept More Than 100 Million Fake Reviews On Its Maps Last Year
JAKARTA - The technology giant Google is never quiet with various types of harmful content, and it may be spread through reviews on its Maps service.
The latest report says that in the past year Google spent a lot of time cleaning up various harmful content on Google Maps by combining advanced artificial intelligence (AI) features and humans manually reviewing fake Google Maps reviews.
With both, Google tries to offer a safe and genuine experience within the app. The company shared statistics on its actions against abuse of Google Maps reviews last year. Google says it receives about 20 million contributions from Maps users every day.
That's where machine learning and human operators step in to reduce the amount of fraudulent content. Rude Google Maps reviews account for less than 1 percent of content viewed on the platform.
Launching BGR, Tuesday, March 29, in its report, more than 100 million business information edits were caught with AI, out of 630,000 there were 7 million fake Business Profiles, 12 million were attempts to create fake Business Profiles, and 8 million attempts to claim Business Profiles. .
Furthermore, more than 95 million policy-violating reviews, 60,000 of which are COVID-19-related violations, more than 1 million user-reported reviews directly to Google and more than 190 million photos and 5 million videos that are blurry, low quality, or violating content policy.
Seeing that, Google also disabled 1 million accounts that were involved in fake Google Maps reviews and other policy-violating activities. Google said it had protected 100,000 businesses after detecting suspicious activity.
However, that doesn't mean that Google catches all fake Google Maps reviews on the platform. Users who find fake reviews can report them manually.