Ada Kami Tegaskan Komitmen Protect Data Pengguna Di Tengah Maranya Pindar

Illustration of personal data protection (photo: Ada Kami)

JAKARTA - The increasing growth of online loans which reached 8.8 million people by 2024, the higher the risk of leakage or misuse of personal information by irresponsible parties.

According to the Southeast Asia Freedom of Expression Network (SAFEnet), during the 2022-2023 period, 113 cases of personal data leakage in Indonesia resulted in 143 million accounts being affected in 2023.

As a fintech lending platform that is committed to compliance with consumer regulations and protection, Ada We have adopted various strategic steps to ensure the security of user data.

"We believe that personal data protection is not only a legal obligation, but also the key in building consumer trust," said Karisa Sjawaldy, Chief of Public Affairs Ada Kami.

To ensure the security of user data, which has now accumulated to 7.44 million people since 2018, Ada We implemented a number of technology and security protocols that are in accordance with the fintech lending industry standards, including:

The Secure Socket Layer (SSL) encryption to ensure data sent via the platform remains safe and protected from unauthorized access and leakage or misuse of personal information.

Electronic-Know Your Customer (e-KYC) to improve the security and smoothness of the user verification process with Artificial Intelligence-based fraud detection.

Collaboration with Dukcapil in verifying the identity of prospective users and private parties such as Privy in digital signatures to ensure a more accurate and safe process.

In addition, Karissa also emphasized that Ada We not only apply security technology but also uphold transparency in the management of user data.

"Antara lain dengan memastikan bahwa seluruh data hanya digunakan sesuai dengan izin yang diberikan konsumen dan regulasi yang berlaku, menjadikannya dasar dalam pengelolaan dan penyimpanan data yang bertanggung jawab." pungkasnya.