Sorry Mark Zuckerberg, TikTok Is More On Than Facebook

TikTok / Photo Application: Solen Feyissa / Unsplash

JAKARTA - TikTok has won Facebook's position as the most downloaded social media application. The latest report launched by Nikkei Asia, Tuesday 10 August, includes a list of the most downloaded apps in the world, Asia (excluding China), the United States (US), China, and Japan.

It is known, the growth in the number of TikTok downloads is not far from the pandemic factor during 2020 which caused many people to stay at home. In addition, in terms of demographics, TikTok is also filled with users across generations and genders. Not only gen Z, but even parents also download the short video sharing app.

TikTok's growth was also accelerated by the US government, which previously banned TikTok and WeChat during Donald Trump's tenure. However, the ban was lifted by US President Joe Biden while he was in office, so TikTok could fly back in the US.

The success of TikTok has drawn comparisons with several similar apps, such as Instagram Reels and YouTube Shorts. Both features also show growth, but still can't compete with TikTok.

While most social media platforms continue to grapple with privacy and encryption issues, TikTok seems to continue to thrive even without control. TikTok remains a fertile ground for artists after the pandemic, they often use the platform to channel their views and talents.

Meanwhile, Facebook occupies the second position in the sequence, the same as its ranking in 2019. Then, Facebook Messenger, which previously was in first position, dropped further to fifth position, passing WhatsApp and Instagram which were in third and fourth respectively.

Previously, TikTok was also reported to be the first non-Facebook application to achieve a total of 3 billion downloads.

Looks like Mark Zuckerberg has to think hard to find a solution to win the main ranking.