JAKARTA - LG has quietly added Copilot, Microsoft's artificial intelligence (AI) assistant, to its smart TVs. This addition of Copilot was made after LG launched a software update.
The presence of Copilot is discussed by a number of LG TV users on Reddit. Launching from PC Mag, they said that the application appeared on the main screen. They also emphasized that the Copilot application that appears cannot be deleted.
The addition of Copilot to LG's smart TVs is actually not a surprise. LG and Samsung both announced plans to integrate Copilot into their TV devices in January at the CES technology conference.
Samsung was the first company to install Copilot. The application was launched at the end of August on its 2025 smart TV lineup. Users can interact with the AI through the microphone button on the remote control.
Copilot is present to provide a summary of the event, recommend content, or even provide trivia from related broadcasts. Users can also ask 'Who is the voice actor for that character?' to Copilot.
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Although the Copilot icon now appears on the LG TV home screen, the company has not made an official announcement regarding its launch. LG has also not responded to requests for comment on this report.
Reportedly, the Copilot icon on LG smart TVs only serves as a shortcut to the web-based Copilot interface. The application also cannot be deleted so that some users who do not want it cannot get rid of the assistant.
The only way to disable the app is to disconnect the TV from the internet. However, this action will not disable other features and will not prevent future updates.
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