Snap Reveals Increasing User Count When TikTok Is Not Operating In The US

Illustration of the Snapchat application (photo: Unsplash)

JAKARTA - During a fourth-quarter earnings call, Snap Inc. CEO Evan Spiegel revealed that TikTok's future uncertainty had a positive impact on his company.

Spiegel said that when TikTok stopped operating in the US in a short time, there was an increase in users in its app, although there was not much certainty regarding this.

"We're not trying to draw too much conclusion from some of the increased engagement we saw when (TikTok) stopped operating during that short period of time," he quoted TechCrunch as saying.

"I would say that the whole uncertainty environment benefits our business," added Spiegel.

In the call, Snap revealed that the number of creators uploading content grew by more than 40 percent year-on-year in the fourth quarter.

Spiegel also highlighted the growth of Snapchat's public content, where during the fourth quarter, there were already more than one billion public posts per month on Snapchat.

In addition, in the fourth quarter, the company reported having reached 453 million daily active users, an increase of 39 million from the previous period.

Snap also reported revenues of USD 1.55 billion, up from USD 1.36 billion (IDR 11.1 trillion) in the previous year.