JAKARTA - OpenIn, a pioneer in its location intelligence service, announced its strategic collaboration with Telkomsel, a leading digital telecommunications service provider in Indonesia.

Through this partnership, both parties are committed to changing business approaches in utilizing geospatial insight, offering valuable insight, especially for the retail, advertising and real estate development industries.

"Location information plays a very important role for business people to be able to accurately determine business locations that meet market targets. OpenIn can provide visitor and demographic data at location points, anywhere in Indonesia accurately," said Arman Masagung as CEO & Co-founder of OpenIn on Wednesday, May 22.

This collaboration introduces a new methodology in site insight analysis. By leveraging analytical technology and artificial intelligence, OpenIn will present detailed mobility analysis, including pedestrian traffic, demographic information such as Age and Genderity, and Social-Economic Status Level (SES) for each location throughout Indonesia.

"The Mobility Insight Solution from Telkomsel Enterprise focuses on analysis of human movements and densities, utilizing the capability of telco insight processing and analysis," said Alfian Manullang, VP of Data Solutions and Digital Financial Services Telkomsel.

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And through collaboration with OpenIn, Alfian added, Telkomsel can present accurate, specific, and valid telco insights to support effective decision-making and policy development.

"In line with the Telkomsel mission, it provides innovative connectivity, solutions, and services that excel for everyone, every house, to business activities to open all opportunities for transformation and acceleration of economic growth," he added.

Support for OpenIn comes through the New Ventures Program of Living Lab Ventures (LLV), a startup acceleration program built on the support of Sinar Mas Land's expertise, services, and ecosystem.


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