Financial Times Partners With OpenAI To Improve AI Chatbots

Illustration of the Financial Times editor (photo: x @FT)

JAKARTA - The Financial Times has signed an agreement with OpenAI to license its content for the development of artificial intelligence (AI) models and allows ChatGPT to answer questions with news summarys that can be linked to the newspaper.

This deal, announced on Monday, April 29, did not disclose its financial details. It has followed a similar agreement by OpenAI over the past few months with the Associated Press, global news publisher Axel Springer, Le Monde of France, and Spanish Media Prisa.

This latest deal will help the startup improve ChatGPT chatbots with archived content from the FT, and the two companies will work together to develop new AI products and features for FT readers, according to a statement from the newspaper and OpenAI. A summary generated by ChatGPT of FT content will also lead back to the newspaper, according to statements from the two companies.

"We are interested in exploring practical results regarding news sources and AI through this partnership," said FT Group CEO John Riding.

ChatGPT, which started the GenAI boom at the end of 2022, can emulate human conversations and perform tasks such as creating text summarys of length, writing poetry, and even generating ideas for theme parties.

Some media have used a generative AI for their content. BuzzFeed has said it will use AI to move personality quizzes on its site, and the New York Times used ChatGPT to create Valentine's messgers last year.