Marketplace For Buying And Selling Preloved Goods In Indonesia, Badminton Launches Its Cellular Application

The appearance of the mobile equipment application (photo: Badminton)

JAKARTA - Badminton, a marketplace for buying and selling trusted men's and women's fashion preloved luxury, launched its first mobile application called luxury fashion in Indonesia, which is expected to make it easier for customers to transact at Badminton.

With this launch, the company hopes that users will be more comfortable using Goods services such as fast access, fast filtering, chat with sellers and even sellers can directly sell goods through the snap feature, upload & sell in this suler application.

Founded in 2016 as a preloved luxury fashion trading platform for women based on the website, in 2020

"We decided to launch the app this year, because we feel consumers are now more 'tech literate' and have formed motivation to sell their items that are no longer used because the concept of preloved is more common among the public", said Samira Shihab, Co-founder and CEO of Badminton at the launch of the mobile application.

With the mobile application, Samira hopes that the sellers will find it easier to sell their products in the marketplace.

According to founder and Co-COOulust Aliya Amitra, jurisprudence is not only a buying and selling platform, but also an enabler for fashion lovers who participate as circular economy and fashion sustainability actors.

Currently Badminton has more than 2.2 million users, and in 5 years the platform has received an increase in GMV by 750 percent and a 250 percent increase in revenue. Meanwhile, the number of sellers also increased by 335 percent.

Currently, the mobile equipment application can be downloaded by iOS users via the App Store and Android users via the Play Store.