JAKARTA - The Large-Scale Social Restriction Policy (PSBB), which has been in effect since the beginning of the COVID-19 pandemic in Indonesia, has actually boosted the digital consumption of the people's economy. Including increasing the total game downloads and online voucher transactions.
In Indonesia, online game downloads rose 75 percent in the first quarter of 2020 compared to the previous year, with voucher transactions ranked 12th in the world gaming market with a total of 62.1 million active players, which is predicted to reach 100 million by 2020.
This phenomenon provides significant benefits to the increase in digital transactions that occurred during the COVID-19 pandemic, one of which is the sale of online game vouchers from the Payment Point Online Bank (PPOB) service owned by OttoPay (PT Reksa Transaction Sukses Makmur) which increases an average of 10 times.
"We see that online games with more fans during this pandemic will become more than just a hobby, but also grow the potential of active game players who will later contribute to e-sports tournaments," said Product Business Manager of PT Reksa Transaction Sukses Makmur, Tommy Renato. , in a press release, Tuesday, November 24.
"OttoPay sees this e-sports trend as an opportunity to help our partners, who are mostly MSMEs, take advantage of the PPOB features, especially online game vouchers, in order to increase their income in this difficult time," said Tommy.
Tommy explained, from January to October 2020, the increase in transactions from online game voucher sales reached 82 percent, or an average of 10 times.
"Until October, the increase in active partners was 400 percent, with the most significant moment in May 2020 reaching 68 percent," he said.
From the spike in online game voucher transactions by OttoPay Partners spread across Indonesia, the largest increase was recorded in five regions, namely DKI Jakarta (2,500 percent), East Java (1,800 percent), South Sulawesi (1,300 percent), Banten (750 percent). ), and West Java (540 percent).
Through the PPOB online game voucher feature, OttoPay Partners can offer vouchers for Free Fire, Mobile Legend, Ragnarok, AOV, Speed Drifters, and Battle Grounds. Of all these games, Free Fire is the most popular and controls over 70 percent of all online game voucher transactions.
With OttoPay Partners being active in PPOB transactions during the pandemic period, OttoPay was also increasingly active in assisting them in order to always optimize the process.
"Our partners are mostly MSME players in the form of stalls who still need a lot of education to use digital technology, therefore, we always accompany them by deploying sales teams to interact directly," he said.
"Some shop owners also find it very helpful for simple things, such as top-up funds on their OttoPay application, because some find it difficult to leave their shop and do a top-up through the nearest ATM or retail store," explained Tommy.
OttoPay is optimistic that the pandemic period will not be a barrier for UMKM partners to expand their business fields, because the e-sports industry, online games, and MSMEs can support each other and become a solution in this pandemic.
"Taking advantage of this existing trend, OttoPay will also continue to strengthen the MSME ecosystem through various features that can be optimally utilized by partners," concluded Tommy.
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