The Rows Of LeBron James' Investments That Made Him A Billionaire

LeBron James (Instagram @kingjames)

JAKARTA - The status of LeBron James far exceeds the normal basketball star label. He's one of the greatest players of all time, but what he does off the pitch is arguably the more impressive.

Throughout his career, James has become one of the most commercially profitable sportsmen on the planet. He is not an ordinary athlete, but also a businessman and a money-making machine.

Symbol of Nike greatness

At 18, the biggest footwear companies knocked on their doors, there were Adidas, Reebok and Nike. James went on to choose the latter, even though their bid was not the largest of the three. The reason for James at that time, associated the brand with history and fame.

Nike is perhaps the most famous brand that James has worked with over a long period of time. Yes, he is currently wearing his signature 18th shoe. This means that James has been a career in the NBA for 18 years.

Major shareholder in many companies

James has endorsement deals with AT&T, Pepsi and Calm. He also has large stakes in a number of companies that have helped him become a billionaire.

Fenway Sports Group

James and long-term business partner Maverick Carter are now co-owners of the Boston Red Sox and also have stakes in Liverpool FC.

SpringHill Entertainment: The film industry

SpringHill Entertainment is one James owns, and it is the gateway to the film industry.

The company has also produced numerous shows, and the film Space Jam: A New Legacy, starring James.

Uninterrupted: Company communications

James realized that he wanted to control his own media. Uninterrupted, allowing him to tell their own story, which started as a short social media video. Their slogan, "More than an Athlete" says a lot.

Pizza Blaze

James jumped into the food scene in 2012 by investing in Pizza Blade.

Ladder

This is perhaps his least known investment. But James and Mike Mancias co-created Ladder, which is a sports nutrition company. They are also related to Arnold Schwarzenegger.

Beats by Dre

James' investment in an American consumer audio product manufacturer has been a long one, and James has been described by ESPN as receiving "the largest cash payment in history for a professional athlete" when he earned $ 30 million from the company's sales to Apple.