JAKARTA - Saul "Canelo" Alvarez is not only a great boxer, he is also a multiface entrepreneur who is able to multiply his wealth in other activities outside of boxing.
On Monday, the fighter from Guadalajara launched a series of alcoholic beverages as well as paid tribute to his homeland, Jalisco, Mexico.
This is a shot from Altos de Jalisco, the best beverage-producing area, under the name "VMC", an acronym for Mexico's traditional phrase: "Viva Mexico Cabones" its launch is scheduled to start next week and will initially be sold exclusively in Mexico.
Quoted from Marca, Wednesday, this drink is offered in three different types: red shoes, green "margarita" and salmon colors for "paloma".
"I invite you to celebrate with me the launch of my new project. VMC is an award for our origin, learn more on vmcdrinks," Canelo wrote on Instagram.
This drink is bottled by VMC and will be offered in 355 milliliters of cans. The alcohol content is 6 percent.
In Mexico, this type of drink has been very popular in recent years, due to its pleasure (not need to be mixed) and a combination of flavors that include fruit flavors such as Balinese oranges, shoework and lime juice.
"Our suggestion is to take us to this moment. It is the same origin that will take us as far as we want. Today is a dream come true that proves we are unique and we are ready to celebrate with all the forces that unite us," said Canelo.
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