JAKARTA - Daihatsu vehicle retail sales in February 2026 showed a positive trend. The Japanese manufacturer recorded sales of 12,336 units, an increase of around 10 percent compared to the previous month.
Based on the company's official statement on Wednesday, more than 90 percent of Daihatsu's sales in the period came from the light commercial vehicle or Commercial Low segment as well as passenger cars consisting of Low Cost Green Car (LCGC) and Medium SUV models.
The commercial vehicle segment contributed the largest share of around 49 percent of total sales. The Gran Max Pick Up model was recorded to have sold 4,010 units, while the Gran Max Mini Bus recorded sales figures of 2,033 units.
On the other hand, passenger cars accounted for 51 percent of total sales. LCGC Sigra and Ayla together recorded sales of 3,906 units. Meanwhile, the Medium Terios SUV managed to record sales of 1,351 units.
The company assesses that this achievement shows that public interest in affordable, efficient vehicles, as well as those that can meet family mobility needs, is still high.
"This achievement is inseparable from Daihatsu's commitment to providing products according to customer needs, affordable prices, economical long-term ownership costs, an extensive service network, and stable resale value, which support Daihatsu cars as investment assets," said Director of Marketing and Corporate Communications PT Astra Daihatsu Motor Sri Agung Handayani, quoted from the official statement, Wednesday, March 4.
Throughout 2025, Daihatsu also managed to maintain its position in the second position in the largest retail sales of vehicles in the Indonesian automotive market for 17 consecutive years.
Ahead of Eid al-Fitr 2026, Daihatsu also presents a promotional program entitled DAIFIT to attract consumer interest. This program runs from February 1 to April 30, 2026.
Through this program, consumers who buy Daihatsu cars have the opportunity to participate in the Umrah lottery with a total of nine winners. The drawing process is scheduled to take place in May 2026.
In addition, DAIFIT 2026 also offers various benefits for consumers, ranging from free credit administration fees, exchange programs, special credit packages, discounts, to direct gifts.
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