Volkswagen Will Come To IAA Mobility 2025 With The Concepts Of "Open Space" And Four New Models

Open Space Volkswagen in Munich. (Photo: Volkswagen)

JAKARTA - Volkswagen is ready to amaze visitors at the IAA Mobility 2025 with a completely new approach. Through the concept of "Open Space" in downtown Munich, Volkswagen will present a more interactive and accessible brand experience, as well as introduce four innovative new products.

Instead of being inside a traditional exhibition building, Volkswagen chose an open location at Odeonsplitz, downtown Munich. This strategy demonstrates brand commitment to offering "mobility to all" in a more close way to the public. This open and interactive Stan is designed to invite visitors from various backgrounds, making it an inclusive and friendly experience space for all.

In this event, quoted from the manufacturer's official website, Tuesday, September 2, Volkswagen will showcase four new models that emphasize their transition to the era of electrification and future mobility. The main highlights will fall on a fully new electric ID concept car. This car is a compact SUV that will complement Volkswagen brand's "Electric Urban Car Family", promising efficient electric mobility for urban areas.

In addition, Volkswagen will also launch the latest highly anticipated generation T-Roc. The model is expected to bring in the latest technology and fresh design, continuing the success of the T-Roc as one of the best-selling SUVs in Europe.

Celebrating 50 Years Of GTI Golf With Special Edition Model

Marking the golden anniversary of the legendary icon, Volkswagen will celebrate 50 years of GTI Golf. For this special event, they will showcase special edition models, Golf GTI EDITION 50, and "GTI History Wall" featuring the iconic journey of the sports car from time to time. Visitors can also feel the sensation of driving GTI through a racing simulator available at the booth.

"IAA Mobility for us is more than just a trade show; it is a stage where we realize Volkswagen's vision of mobility for everyone," said the brand representative.

In addition to displaying vehicles, visitors can interact with digital stations, create personal moments with the help of AI, and learn about recycled and innovative materials from Volkswagen experts at the "Future Materials Lab", said

With the mix between new models, advanced technologies, and the concept of an open exhibition, Volkswagen not only points to their future direction, but also strengthens its position as a brand that continues to be relevant and adapts to global mobility needs.