JAKARTA - Astra Financial, Astra's financial services division, inaugurated the booth at the GAIKINDO Indonesia International Auto Show (GIIAS) 2025 which took place at ICE BSD, Tangerang, starting Wednesday, July 23.
Carrying the theme 'Innovation in Motion,' as a manifestation of Astra Financial's aspiration to continue to move forward presents the best and sustainable financial service innovation.
As a platinum sponsor of GIIAS for the seventh time since 2018, Astra Financial has again presented One Stop Financial Solution through the synergy of 9 business units, in the form of a complete financial services ecosystem that makes it easier for visitors to every vehicle ownership stage. Starting from financing, insurance, to digital financial services. Everything is packaged in an easy, safe and profitable experience during the exhibition to take place on July 24 - August 3, 2025. The inauguration of the Astra Financial booth was carried out by the Chief Executive Supervisory of the Financing Agency, Modal Venture Company, Micro Financial Institution and Other Financial Services Institutions Financial Services Authority (OJK), Agusman; Chief Executive of the Financial Services Supervisory, Guarantee and OJK Pension Fund; Ogi Prastomiyono; President Commissioner of Astra, Prijono Sugiarto; President Director of Astra, Djony Bunarto Tjondro; and Vice President Director of Astra (In-Charge Astra Financial), Rudy; as well as the entire board of directors and executives of Astra.
In his opening remarks, the Chief Executive of the Supervision of Financing Institutions, Ventural Capital Companies, Micro Financial Institutions and Other Financial Services Institutions of the OJK, Agusman, said: "We from the OJK really appreciate Astra Financial for consistent support for GIIAS as a platinum sponsor, which is now entering its 7th year since it first participated in 2018. This is a tangible manifestation of cross-sectoral collaboration in encouraging Indonesia's economic growth."
Furthermore, Agusman explained the strategic role of the financing sector in the automotive industry ecosystem in bridging community needs.
"As of May 2025, financing receivables grew 2.83% yoy to IDR 504.58 trillion, with the gross Non-Performance Finance (NPF) ratio recorded at 2.57%, showing a solid risk profile and good risk management in this sector," said Agusman.
Meanwhile, Astra's Vice President Director (In-Charge Astra Financial), Rudy said "GIIAS 2025 is an important momentum for Astra Financial which has been a platinum sponsor of GIIAS for seven consecutive years. This reflects Astra Financial's strong commitment to supporting the growth of the national automotive industry through the provision of One Stop Financial Solution for automotive consumers in the country.
Furthermore, Rudy also explained that Astra Financial participation at GIIAS is part of a commitment to increase financial literacy and inclusion through a series of relevant products, services, and educational activities.
"We encourage the public to get to know more about access and the benefits of formal financial services, as an important foundation in building sustainable prosperity," said Rudy.
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One Stop Financial Solution: Integrated Service 9 Astra Financial Business Units
At the biggest automotive exhibition event in Indonesia, Astra Financial, supported by the synergy of 9 business units, offers complete, easy, and reliable financial services by carrying One Stop Financial Solution for automotive lovers.
The service is seamlessly integrated in a customer journey within the Astra Financial ecosystem. GIIAS visitors can optimize car financing services through Astra Credit Companies (ACC) and Toyota Astra Financial Services (TAF) with a proposal process that can be made digitally through SEVA which offers an instant approval feature with the ability to provide credit approval certainty in less than 30 minutes.
Visitors can directly provide protection for cars that have been purchased by optimizing the services provided by Garda Oto from Astra Insurance and complementing life and health protection using Astra Life.
Not only for four wheels, but Astra Financial also offers Honda motor financing services for two-wheeled automotive lovers through FIFGROUP and is supported by digitally easier submissions with services provided by Moxa which is also equipped with various financial services.
The transaction process for down payment to installments, Astra Financial also provides convenience through the electronic money AstraPay platform and also digital banking services from Bank Saqu which provides various benefits for all consumers.
This collaboration and synergy is expected to provide practical, safe, complete, and integrated financial solutions in a comprehensive manner that provides convenience and comfort to visitors at every stage of vehicle ownership.
Astra Financial Program And Promo
At the GIIAS event, Astra Financial offered a number of profitable programs and promos, one of which was through the Smart Credit Bersama Astra Financial program at GIIAS 2025 which provided special offers for visitors from ACC and TAF for car loans in the form of special interest ranging from 2.3% for a 1-3 year tenor and 4.5% for a 4-5 year tenor.
In the program, visitors have the opportunity to get cashback of up to 6% through the Key Fund feature presented by Bank Saqu. The down payment paid for the purchase of the car can be paid in the amount set through the feature for a minimum of 3 months, visitors have the opportunity to get a cashback gain of 6%.
This profit is also more complete with a cashback promo worth IDR 1.8 million if the application for car financing is made through SEVA. Not only that, visitors who want to buy a new car by exchanging their old car also have the opportunity to get cashback worth IDR 6.8 million.
Astra Insurance through Garda Oto products complements the benefits for visitors that can be obtained through the 1 Year Insurance Purchase program, 1 Year Insurance Prize for the protection of dream vehicles.
Visitors can access these programs and promos and can get a comprehensive explanation through the Astra Financial booth that is present in various strategic locations. There is one main booth located in Hall 7, two satellite booths located in Hall 2 and Nusantara Pre Function Hall, a FIFGO booth from FIFGROUP at Hall 10, and a Bank Saqu booth located at Pre Function Hall 8.
There are a number of educational activities that are presented at the Astra Financial booth which are expected to encourage direct level of financial literacy and inclusion through comprehensive customer journeys, ranging from product explanations, financing simulations, to easy access to all Astra Financial financial services. The hope is that GIIAS visitors will not only know, but also understand and can use financial services wisely.
Presence at GIIAS 2025 is part of Astra Financial's journey to realize its mission as a Finance Partner for the Welfare of the Indonesian Community, as well as a form of real contribution to the growth of the national automotive industry.
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