Chery Targets To Build A Total Of 80 Dealers In Indonesia This Year

Chery dealer network. (Photo: CSI)

PT Chery Sales Indonesia (CSI) will continue to add a network of dealers in 2025, with a target of reaching 80 dealers in various regions of the country.

PT Chery Sales Indonesia Head of Marketing Mohamad Ilham Pratama, said this year Chery will be present not only in various big cities, but in the second city in the intended area.

"We see that the second city has a potential market," he said, when met in the Pantai Indah Kapuk (PIK) area some time ago.

Ilham gave an example, for example, for the Surabaya region, later Chery will enter several more cities such as Sidoharjo, there will also be entry to Malang, Gersik, Kediri.

"It's the same with in Jabodetabek, we see like Serang, Banten, the market is quite potential," he added.

Furthermore, not only in Java and its surroundings, but Chery will also spread its wings to Eastern Indonesia, more precisely in Papua.

"There is a market in Papua, such as Sorong, we are in the process, because there are those who are interested in taking (buying cars) in Manado and Makassar," he explained.

Currently, Chery has opened a total of 52 dealer networks in various parts of Indonesia, meaning there will be 28 more networks that will be established this year, which of course helps for the full-sale service.