Toyota Will Enliven IIMS 2025 By Launching Three New Models

TAM said it would launch three new models at IIMS 2025. (Photo: Bagus Muhammad Hafizh / VOI)

JAKARTA - The 2025 Indonesia International Motor Show (IIMS) annual automotive event will be held on February 13-23 by offering a variety of the latest vehicles to celebrate the Indonesian automotive market.

PT Toyota-Astra Motor (TAM) again participated by bringing a number of existing and recent vehicle lines as many as 19 units.

"We will bring 19 units at IIMS 2025 from various lines," said PT TAM Media Relation Head, Suci Rahmadhany in a presentation by brand-holding agents (APM) at a press conference ahead of the start of IIMS 2025, Kuningan, Jakarta, Tuesday, February 4.

Among these products, APM Toyota in Indonesia will present three new products consisting of two electrification lines and one new model line in the exhibition which will take place at JIExpo Kemayoran, Jakarta.

"Then special, we will launch two electrification models and one new Toyota line-up at IIMS 2025," said Suci.

Although the three models are still a mystery, it is not a secret that Toyota always expands its ranks of models in Indonesia with a wide selection of variants and segments.

But the answer will be revealed on the first day of IIMS 2025 which will take place on February 13. The event is also an event for other APMs in introducing the latest products to increase the choice of their customers.

It should also be noted that this year the IIMS exhibition also comes with a wider area than the previous year. This year, the area is 154,289 square meters, and last year only 133,547 squares.

The exhibition is an event for various manufacturers to show off with various mainstay models, and not only that, it is also the first stage for various new brands, especially from China.