Mazda Indonesia Jadi Official Vehicles Partner Jakarta Fashion Week, Bisa Test Drive Langsung

Mazda in JFW. (Photo: Mazda)

JAKARTA - PT Eurokars Motor Indonesia (EMI) as the agent holding the Mazda vehicle brand in the country took part in the Jakarta Fashion Week (JFW) event, by becoming the Official Vehicles Partner.

The event, which took place from 21-27 October 2024 at Pondok Indah Mall, strengthened Mazda's commitment to supporting the world of fashion, design and lifestyle in Indonesia.

At this JWF event, Mazda raised the theme 'Crafted in Style', which reflects how every Mazda vehicle is designed with great concern for details and aesthetics, in line with their lifestyle that values beauty.

"Our participation in Jakarta Fashion Week 2025 is a tangible manifestation of Mazda's commitment to supporting the creative industry in Indonesia, especially in the realm of fashion, design, and lifestyle," said Chief Operating Officer of PT Eurokars Motor Indonesia Ricky Thio, in an official statement received, Monday, October 21.

On this occasion, Mazda collaborated creatively by collaborating with leading Indonesian fashion designers, such as ASHA, Jan Sober, Studio MORAL, and Rani Hatta. This collaboration combines the KODO Design philosophy which emphasizes artistic beauty and functionality with the clothing collection of each designer, thus creating harmony between the automotive world and fashion.

In addition, Mazda also provides many interesting things, including inviting visitors to experience firsthand the sensation of driving a Mazda car, at Mazda's Exhibition at Pondok Indah Mall 1 during Jakarta Fashion Week during the event.

Not only that, there are also exclusive offers presented at the JWF event this time. Like the special program 'Drive Today, Pay Next Year', the results of collaboration with Mandiri Tunas Finance (MTF). This program allows customers to take home their preferred Mazda vehicle and start paying installments in 2025.