JAKARTA - Not only featuring its newest line of products, at the Indonesia Motorcycle Show (IMOS+) 2023 Yamaha in collaboration with The Palace Jeweler, which is a well-known local jewelry brand to hold various lifestyle activities.
Carrying the concept of Style & Luxury Wherever You Go, the Yamaha Grand Filano x collaboration The Palace Jeweler successfully gave a new color to this year's IMOS event, and of course it can inspire a lifestyle that is in line with the character of the motorcycles on display.
"Yamaha has a commitment to continue to bring extraordinary joy and excitement to consumers. And the collaborative steps we are taking with The Palace Jewelry today are a form of implementation of this commitment," said Antonius Widiantoro, Asst. General Manager Marketing and Public Relations, PT Yamaha Indonesia Motor Mfg, in an official statement received by VOI.ID, Sunday, October 29.
Through the collaboration between the two Brands, it is hoped that exhibition visitors will not only be entertained by the actions of the models that appear in the catwalk area, but also inspire consumers how stylish and luxury look, so they can feel confident and even feel safe when driving.
"We hope that consumers can be inspired to be more classy when driving with the CLASSY Yamaha stunt, both in terms of outfits and jewelry accessories they use. However, without ignoring the values and principles of safety trading itself," he added.
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Regarding the course of a series of collaborative activities, the event begins with Talk Show activities which are interactive discussions. The topics raised by speakers from the Yamaha Riding Academy (YRA), and The Palace Jeweler, are tips on how to perform stylish while driving but still safe.
After that the event continued with the Fashion Show activity featuring 8 professional models from the finalists of the prestigious model event, which wore stylish clothes, complete with jewelry which is a product of The Palace Jeweler.
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