JAKARTA A nutrition brand from Australia, Perdays, officially established a strategic partnership with Halodoc to present a scientific-based iron supplement solution for Indonesian women. This step was taken following the high prevalence of Anemia Iron Defficiency (Iron Deficiency Anemia/IDA) in the country. Based on data from the 2018 Riskesdas, around 48.9 percent of women of fertile age in Indonesia experience anemia, mostly due to iron deficiency.
Citing its official statement, Saturday, October 11, this collaboration is said to aim to help women in various stages of life, from adolescents, young workers, to pregnant women, get easy access to safe and effective iron supplements through the Halodoc platform. By combining digital health care technology and precision nutrition research from Perdays, this initiative is expected to be able to improve the balance between health, energy, and modern women's beauty.
The flagship product Iron II Glycnate + Vitamin C is claimed to have a high and soft absorption rate in the stomach, so it is suitable for long-term use without side effects such as nausea or constipation. The combination of vitamin C is said to be able to increase absorption four times, helping to maintain energy, immune system, and skin and hair health.
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During pregnancy and breastfeeding, the need for female iron has almost doubled. The lack of iron during this period can slow the mother's recovery and affect the baby's development. Perdays' light formula was developed to meet these needs without causing digestive problems, while at the same time supporting the health of mothers and children.
According to Dr. Andrew Wijaya, Sp.OG from Primaya Evasari Hospital Jakarta, the selection of iron supplements must consider a number of factors.
"When choosing iron supplements during pregnancy and breastfeeding, women must consider four main factors: iron form, bioavailability, whether combined with vitamin C, and whether it is soft enough for long-term use," he said.
Meanwhile, Christie Amadio, a naturopathic expert from Australia, sees iron as energy phonedation and vitality' which has a major impact on women's health and self-confidence.
Through this partnership, Perdays expands access to its professional nutrition in Indonesia with the support of the Halodoc medical platform. The synergy between the two is a concrete step in responding to women's health needs in the country with scientific, practical, and easily accessible solutions.
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