JAKARTA - The name of the celebrity Raffi Ahmad has become a public conversation about his chance to enter the world of politics. Moreover, the boss of Rans Entertainment has just acquired an Indonesian football club and is close to President Jokowi.
Responding to the phenomenon of artist politics, political observer Al Azhar Indonesia Andriadi Achmad assessed that currently social capital alone is not enough in politics, let alone increasing the electability or electability of individuals or political parties. However, it requires financial capital and popularity.
"Well, the popularity of public figures or artists (celebrities) has become a magnet for political parties in increasing the electability of political parties," said Andriadi, Monday, April 19.
So, he continued, community leaders and celebrities became the target of political parties to be recruited to become cadres. Rafii Ahmad is sure to be a political party to fight for because he meets these criteria.
"It is clear that Raffi Ahmad is the target of political parties to become a cadre, of course, with his popularity, plus adequate finance can become a mainstay for political parties in the future in increasing electability or votes in the upcoming elections," explained Executive Director of the Nusantara Institute PolCom SRC (Political Communication Studies. and Research Center).
According to him, Raffi Ahmad is the same as a political party vote getter. Moreover, there have been many examples of people or celebrities who previously did not participate in politics, when they entered politics, they became contested by political parties as a magnet to attract votes.
"For example Eko Patrio, Primus, Desi Ratnasari at PAN, Dede Yusuf at the Democrat Party, Rachel Maryam at Gerindra, Tommi Kurniawan at PKB, and others," said Andriadi.
However, to become a minister, Raffi Ahmad still has a long way to go. He is not yet qualified to fill a government post
"If you become a minister, even though you can, in my opinion not. The figure of a minister should be filled by professionals in his field. Just a vote getter for a political party is not a problem. Raffi is being drawn to become a political party cadre," said Andriadi.
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