Ridwan Kamil-Suswono Prepares Four Campaign Strategies In The 2024 DKI Jakarta Pilkada

The pair of candidates for governor and deputy governor of Jakarta, Ridwan Kamil-Suswono (RIDO) gave a speech at the RIDO Winning Apple at the DPP of the Golkar Party in Jakarta, (photo: dock.)

JAKARTA - The pair of candidates for governor and deputy governor of Jakarta, Ridwan Kamil and Suswono, or commonly called RIDO, have designed four campaign strategies to attract voters who have not made a choice, or known as "swing votes," in the 2024 DKI Jakarta Pilkada.

In the RIDO Winning Apple at the DPP of the Golkar Party in Jakarta, last Saturday, Ridwan Kamil, who is familiarly called Kang Emil, revealed their plan to win the Pilkada in one round.

1. Blusukan and Face-to-face: The first strategy is to conduct "blusukan" or direct interaction with the community. Ridwan Kamil emphasized the importance of going to the field to convey RIDO's vision and mission, such as a mobile doctor program for the elderly and unsecured credit for the poor. "As long as five people gather, one traffic jam, four are responsible for working together," he explained, referring to the accessable credit program mechanism.

2. Involving Community Leaders: The second strategy is targeting community leaders. Ridwan believes that community leaders can help reduce the number of golput by providing information and direction to residents ahead of voting day. "The figures under please stay in touch," he said, remembering the importance of their role in directing voters.

3. Community Events: The third strategy involves organizing community events, such as morning exercise, which aims to create a positive and fun atmosphere. Ridwan hopes that this method can make political campaigns feel closer and less tense.

4. The use of Social Media: The last strategy is to take advantage of social media to display the vision, mission, and achievements of the RIDO program. "Please tighten it up. Just two on social media, show our previous achievements and our future solutions," he said, emphasizing the importance of digital media in modern campaigns.

With these four strategies, the RIDO pair hopes to reach and convince voters who are still doubtful, as well as create closer relationships with the people of Jakarta.