JAKARTA - The issue of the resignation of Kendal Regent Dico Ganinduto from the Semarang Mayor Candidate Exchange for the 2024 Regional Head Election (Pilkada) has attracted the attention of netizens on social media. On social media, Dico was actually flooded with support from the community through social media who wanted him to continue to run in the Semarang City Pilkada, Central Java.

Strategic Communication Expert Tuhu Nugraha assesses that public support from social media can be considered by the party to carry Dico as the Prospective Mayor of Semarang. Because it has become a common secret at this time, one of the factors in determining candidates is popularity on social media," Tuhu told reporters, Saturday, August 24.

"Therefore, the aspiration of social media as one of the determinants in determining the party's decision to determine the candidate for regional head is valid," he said.

Meanwhile, Director of the Information Community Development and Empowerment Institute (LPPMI) Kamilov Sagala said that voter sensitivity can be seen from the performance achievements of a candidate from the regions he has led.

"The achievement of Dico's performance is considered by the voter community when building Kendal City, this is a point of performance for Dico that can be tested and can also be seen directly by the public," said Kamilov.

Because according to him, someone who is known alone is not enough to become a candidate. He said that voters are now more critical and sharp in assessing someone.

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"The party engine as a vehicle is indeed valuable but has a higher value as a result of the performance concerned. So currently the assessment of the party carriages is only worth 25 percent," he said.

Because, he continued, the highest value will later be determined by the public as voters. So according to him, political parties should not only see how strong a person's financial strength supply is.


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