JAKARTA - ENESIS GROUP, an Indonesian FMCG company that has become a pioneer in producing "healthy products for healthy families", reaffirms its commitment to nourish the country and nourish the nation through one of its superior products, Soffell. As the leader of the anti-vows lotion market that has been present since 36 years ago, Soffell has played an active role in supporting the government's efforts to protect public health from the threat of dengue hemorrhagic fever (DHF) and its chikunguns through 3M Plus education in the 'Southeast Free Village, Healthy and Movement-Free Family' program.

This program was opened by the Regent of Banyuwangi, Hj. Ipuk Fiestiandani on Wednesday, May 8, 2024 at the Srono District Office along with Chief HR, Legal, PR and RA Enesis Group, Bambang Cahyono accompanied by the Head of the District Health Office. Banyuwangi, Amir Hidayat, SKM, M.Si and RM Ardiantara, Head of HR & Public Relations Enesis Group, Louis Sumantadiredja, Senior Brand Manager of Soffell and Force Magic.

The Regent of Banyuwangi, Hj. Ipuk Fiestiandani expressed his gratitude for the presence of the Enesis Group in Banyuwangi and chose Banyuwangi as one of the regions that was part of the CSR program.

"When we talk about Dengue Fever, it's not just how we continue to socialize, but there must be action, there must be real action. And this is not only done by the local government itself, but must involve many parties, many sectors. If we talk about health issues, there needs to be an extension to a smaller level, namely the family," said the Banyuwangi Regent.

"Casca is also one of the causes of the formation of a disease, one of which can be Dengue Fever. Therefore, let's involve the whole community, cadres to tighten the PSN Gertak program that already has. Come on, we are all trying to prevent this DHF from becoming a wider case. Education must be followed by socialization and action," he added.

RM Ardiantara, Head of HR and Public Relations Enesis Group explained that this program is a concrete step taken by the Enesis Group through the Soffell brand, in an effort to continue to increase public awareness about the importance of preventing dengue and chikungunya.

"In the midst of a worrying spike in cases, we believe that this education is not just a temporary effort, but is a long-term investment in changing behavior and creating sustainable habits. By targeting the family, we recognize the central role played by the family in maintaining health and increasing protection for the surrounding community. With this approach, we hope that awareness of the prevention of dengue will become an inseparable part of everyday life, so that it is hoped that the number of dengue cases can be significantly reduced," he explained.

Head of the District Health Office. Banyuwangi, Amir Hidayat, explained that the dengue fever will spread widely when there are mosquitoes, secondly, there are people who are bitten by mosquitoes. So the way to prevent it is that we avoid it as much as possible not to be bitten by mosquitoes, that's what the government has done with PSN and 3M+.

"We will close water reservoirs, drain water reservoirs, and recycle used goods and plus is to avoid mosquito bites using anti-vows lotion, so thank you to the Ediesis Group for providing support to all of us to move the control of the PSN 3M Plus movement in Banyuwangi Regency," said the Head of Health Office. Banyuwangi.

According to the Ministry of Health, in the 16th week of 2024, there were 76,132 dengue cases in Indonesia, with 540 deaths. This figure is almost three times higher than the cases reported in the same period the previous year.

"The Mosquito-Free Village, Healthy and Movement-Free Families" is an idea program from the Enesis Group to provide education on efforts to prevent dengue and chikungu from targeting people directly in the smallest areas, namely, villages and the smallest groups, namely, families. This program will be implemented from 7 to 29 May 2024 in Srono and Muncar sub-districts by targeting more than 10,000 residents.

Collaborating with the Banyuwangi Regency Government and the Banyuwangi District Health Office, Enesis Group through its brand, Soffell conducts education through jumantik cadres with the aim of providing understanding to the public about the importance of preventing mosquito breeding. through the 3M Plus Mosquito Nest Eradication (PSN) approach, which includes Draining, Closing, and Recycling, plus the use of anti-bow lotion for self-protection.

The hope is that this program will change people's habits by reviving the 1st Movement of Jumantik House and encouraging the routine use of anti-bow lotion. These steps will certainly have a significant positive impact in preventing dengue and chikungunya.


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