38th Mitra10 Outlet In Malang, Catur Sentosa Adiprana Boosts Performance

Partner Stalls10. (Photo: Doc. PT Catur Sentosa Adiprana Tbk)

JAKARTA - PT. Catur Sentosa Adiprana Tbk, a distribution company for building materials, chemicals and consumer goods / FMCG, and owner of the modern retail outlet chain Mitra10 and modern furniture retailer Atria, today Thursday 10 December inaugurates the 38th Mitra10 in Malang, East Java.

The opening of the superstore completes the target of opening four Mitra10 outlets throughout 2020. Previously this year, the company with the CSAP ticker expanded to Lombok, Bekasi and Balikpapan.

CSAP currently has 42 Building Material Distribution Branches in 40 major cities, 4 Chemical distribution branches, 38 consumer goods distribution areas (FMCG), 38 Mitra10 outlets, and 12 Atria outlets.

CSAP Corporate Secretary, Idrus H. Widjajakusuma said, Mitra10 Malang, located in the Kebonsari area, has a selling area of more than 6,500 square meters, which is supported by a warehouse area of nearly 4,600 m2.

"The fourth outlet which was inaugurated this year provides nearly 25,000 types of products from more than 600 supplier sources, as well as Mitra10's flagship in-house brand products, including Zehn, Tidy, Sincere, Durafloor, and Fiorano," Idrus said in a webinar, Thursday, December 10.

He added that Mitra10 also supports the growth of the country's local industries, by selling nearly 80 percent of domestic production to the Mitra10 network throughout Indonesia.

Until now, Mitra10 has operated major cities in Indonesia, namely: Jakarta, Bogor, Depok, Tangerang, Bekasi, Cikarang, Karawang, Cirebon, Yogyakarta, Solo, Sidoarjo, Surabaya, Malang, Denpasar, Lampung, Palembang, Batam, Medan. , Makassar and Balikpapan.

Mitra10 is a modern retail building materials with a one-stop shopping concept that provides a variety of building materials, including household equipment / tools to tools kit for renovation and gardening purposes.

Modern Retail Performance Expansion and Growth

In the third quarter of 2020, CSAP managed to book consolidated sales of Rp9.1 trillion or grew 3.95 compared to the same period in the previous year. Although the cost of revenue was recorded to have increased 2.40 percent to 7.25 trillion.

The increase in sales originated from the company's two main sales segments, namely the distribution and modern retail segments, which was still higher, so that gross profit managed to grow 11.64 percent to IDR1.44 trillion.

CSAP's performance is overshadowed by the global COVID-19 pandemic which has an impact on slowing economic growth, including in Indonesia. To overcome this, several strategies were taken by the board of directors to maintain a positive performance in 2020.

Idrus said several strategies were taken, including focusing on the private / house brand to increase profitability. In addition, he continued, it also strengthens monitoring of cost management strategies.

This decision had a positive impact on CSAP's performance which can be seen in the growth in operating profit of 33.94 percent in the third quarter of 2020 to IDR243.21 billion compared to the achievement of the same period last year of IDR181.59 billion.

Likewise, the net profit performance attributable to parent owners grew significantly by 46 percent to IDR61 billion compared to last year's IDR 41 billion.