Menbud Fadli Zon Appreciates AMI Awards 2025 Gives More Space For Indonesian Music

Menbud Fadli Zon at the opening of the 2025 AMI Awards (Doc. Kemenbud) registration

JAKARTA - Minister of Culture Fadli Zon attended the opening of the 2025 AMI Awards registration today, Thursday, June 5. Entering the 28th event, Fadli highlighted the role of the AMI Awards in uniting and strengthening the music ecosystem.

At Building A of the Ministry of Culture, Fadli also emphasized the importance of music as a cultural force that can strengthen the nation's identity.

"Music is a universal language. It unites diversity, channels expressions, and reflects the soul of the nation," said Menbud Fadli Zon in a written broadcast.

For almost three decades, AMI has been a reflection of the great transformation in the Indonesian music industry, from the era of cassettes to the digital era.

Fadli's statement is not just a pleasant story. As of 2024, 5,049 songs have been registered in this event. This number shows an increase in space for all genres and cultural groups to express themselves.

Fadli called AMI a version of the Indonesian version of the 'Grten Awards' which was able to trigger cross-generational copyright and appreciation. He also highlighted the importance of space for traditional music and musical play such as keroncong and dangdut.

"These Indonesian music are not only alive, but also enjoyed by the international public. Now is the time for us to give a bigger and more appropriate stage," he said.

In the press conference, the General Chairperson of the AMI Foundation, Candra Darusman, announced two new categories that will be present at the 2025 AMI Awards: contemporary music and vocal directors. This category is presented to appreciate the growth of experimental music and vocal trainers who have been under the spotlight so far.

"Through this new category, we want to expand the reach of appreciation. The hope is that more works will be born and more parties will be involved in the development of our music," said Candra.

A similar statement was made by singer Syaharani who is part of the AMI categorization team. He assessed that close cooperation between the AMI Foundation and the Ministry of Culture has triggered musicians' creativity to continue working and build national music quality.

The state support for the AMI Awards, said Fadli, is concrete evidence that the government is present in strengthening the national music ecosystem. Music is not only entertainment, but also social forces that unite and shape the nation's character.

Registration for the 2025 AMI Awards is open from 27 May to 5 July 2025 for songs released in the period 1 July 2024 30 June 2025. Registration is done online through the page: manage.ami-awards.com/label. The incoming songs will go through a categorification process by the professional team.

Also present at this event were Deputy Minister of Culture Giring Ganesha, as well as officials from the Ministry and administrators of AMI, including Inspector General Fryda Lucyana, Director General of Culture Diplomacy Endah TD Retnoastuti, Music Director Syaifullah Agam, and Special Staff to the Minister, Nissa Rengganis.