JAKARTA - The Gaikindo Indonesia International Auto Show (GIIAS) 2026 exhibition is an event for various manufacturers to showcase the latest models, which of course come with superior technology such as Honda.
At the annual exhibition, Honda Prospect Motor (HPM) will launch the Honda Super-ONE as the latest Honda Electric line, as well as the first debut of this model in Southeast Asia.
The presence of Honda Super-ONE is part of Honda's efforts to strengthen Honda's identity in Indonesia, namely Honda's electrification approach that does not only focus on technology, but also maintains Honda's distinctive driving characteristics.
Communication Strategy Sub-Division Head of PT Honda Prospect Motor Yulian Karfili, said Honda has always been synonymous with the culture of engineering, performance, and a community that enjoys cars as part of their lifestyle and identity.
"The Honda Super-ONE that we will present at GIIAS this year is the next evolution of that culture, bringing the distinctive character of each Honda product that is fun to drive, while confirming Honda's position and direction in the era of electrification," he said, in a speech at the Press Conference II GIIAS 2026 event in Jakarta, Monday, July 13.
Super-ONE combines a characteristic design, intentional details, and performance that provides an emotional driving experience. This concept confirms that the fun-to-drive character remains an important part of Honda's DNA in the era of electrification.
Honda at GIIAS
At GIIAS 2026, Honda raised the theme "Culture. Evolved". This theme reflects how Honda's culture and character, which have been known for decades, continue to evolve through product innovation, technology, and experiences provided to consumers. The spirit of Culture Evolved is also embodied in the booth design, which carries a different concept that shows the very Honda character.
Apart from the Honda Super-ONE, Honda will also present various other interesting models, including the Honda Prelude with new accessories that will appear for the first time at a motor show, various interactive activities, and attractive sales programs that can be enjoyed by all visitors to GIIAS 2026. Honda's booth will be located at Hall 5C, Indonesia Convention Exhibition (ICE), BSD City, Tangerang.
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