T2 Becomes Backbone, Jetour Indonesia Confident 2025 Sales Target Will Be Met

Photo: Jetour T2. (Photo: Indra/VOI)

JAKARTA - The trend of boxy and off-road SUV-style SUVs has proven to continue to attract Indonesian consumers. One of the ones that have caught the attention is the Jetour T2, the third Jetour model in the country, as well as the backbone of sales of the Chinese brand throughout 2025.

Based on a conventional gasoline engine, the Jetour T2 is not presented as an electrification vehicle. In fact, Jetour's strategy to introduce the gasoline engine first proved to be right.

After its debut at GJAW 2025, as many as 700 units of the Jetour T2 have been ordered by customers. Jetour also set a sales target of 780 units throughout this year.

As of November 2025, Jetour's retail sales figure was 664 units, which means Jetour needs to deliver an additional 116 units in December to reach the year-end target.

"We are still on track and optimistic (to achieve the target of 780 units)," said Marketing Director of PT Jetour Motor Indonesia, Moch. Ranggy Radiansyah, in Tangerang, not long ago.

To close the remaining gap in the unit, Jetour immediately implemented a number of market penetration strategies. One of them is through exhibitions at large shopping centers in various cities. This is also to boost the two models that have already been sold.

"In December, we have several mall exhibition points where we are not only focusing on T2, but also the experience for Dashing and X70 Plus," said Ranggy.

He added that there were a total of nine exhibition areas held by Jetour, not only in Jabodetabek and major cities in Java, but also in potential areas outside the island of Java such as Pontianak, Kalimantan. "We will use it as a bullet to get more orders this year," he said.

Until now, Jetour has sold three models with Internal Combustion Engine (ICE): Dashing, X70 Plus, and T2. However, starting next year, Jetour's electrification line will be present for the first time in Indonesia through the T2 Plug-in Hybrid Electric Vehicle (PHEV).

If the Jetour T2 gasoline engine version is now marketed in the price range of Rp. 500 million, then the hybrid variant will come with a price range of Rp. 800 million. With an increasingly aggressive strategy and the presence of new electrification models, the boxy SUV market seems to be getting hotter in 2026.