JAKARTA - The trend of staycations has been increasingly popular among urban residents in recent years. Without having to travel far, a short vacation at a hotel is a practical way to unwind while enjoying quality time with family and friends.
This concept offers a resting experience that still feels like a vacation, but is more flexible in terms of time and cost. Guests can enjoy various hotel facilities such as swimming pools, fitness centers, restaurants, and recreation areas in one location. No wonder staycations are now a popular alternative to fill the weekend or celebrate special moments with your closest ones.
In addition, the development of increasingly complete urban areas also supports this trend. Many hotels are now integrated with lifestyle centers, shopping centers, and entertainment areas to provide a more practical and enjoyable experience for visitors.
Adrianto P. Adhi, President Director of PT Summarecon Agung Tbk. explained that the existence of a hotel in an integrated city area has an important role in completing the urban ecosystem.
According to him, the presence of accommodation facilities not only serves residents of the area, but also the wider community around it. This was revealed by him at the press conference for the Grand Opening of Harris Hotel & Convetion Serpong.
"The presence of this hotel will certainly strengthen the position of the area as a regional activity center that not only serves people who live within the area, but also people in the surrounding area," said Adrianto, when met at the Harris Hotel & Convention Serpong, Tangerang, Friday, March 13, 2026.
Adrianto added that in the development of an integrated city, hotels can function as an urban hospitality anchor that strengthens the attractiveness of the area. With these facilities, economic activities, businesses, and people's lifestyles can take place more dynamically in an integrated area.
"The presence of hotels is a complementary part with other facilities. When the area has become the main attraction of an integrated city, the presence of hotels will further strengthen this function," he added.
Director of PT Summarecon Agung Tbk., Soegianto Nagaria also assessed that the synergy between the hotel and other facilities around it provides a more comfortable experience for visitors.
According to him, the integrated connectivity concept allows visitors to enjoy various activities without having to move places.
"Hotels and activity centers are in one area that is well connected, guests can enjoy many things at once. From eating, exercising, watching movies, to relaxing, everything can be done easily," said Soegianto.
He assessed that this lifestyle ecosystem concept is increasingly relevant to the needs of modern people who want convenience and ease in one location.
Meanwhile, Irene Janti, Country Director Brand & Marketing The Ascott Limited - Indonesia, explained that today's hotels no longer only serve as a place to stay, but also part of people's lifestyles.
"Now people come to hotels not just to sleep. Hotels are part of lifestyle, a place where people can meet, do activities, exercise, and enjoy time with the community," explained Irene.
He added that the concept of a balanced lifestyle or living in balance is one of the approaches that has begun to be widely adopted in the hospitality industry. Through this concept, hotels strive to provide a stay experience that is not only comfortable, but also supports the health and social activities of guests.
"Everyone is now talking about wellness. From food, exercise, to activities that make life more balanced. That concept is what we are trying to present so that the hotel becomes a comfortable place to rest and at the same time be active," he said.
General Manager of Harris Hotel & Convention Serpong, Lut Abader, added that guests' needs are now more diverse, both for business and leisure travel.
"We want to present a place that can meet the various needs of guests, both for business activities, social events, and a pleasant stay experience," said Lut Abader.
With the growing concept of integrated areas and complete lifestyle facilities, staycations are predicted to continue to be the public's favorite choice. In addition to being practical, the experience of staying integrated with various activities also makes short vacation time feel more memorable for families and friends.
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