Concepting Casal Dining, Thai Restaurants Become New Choices In Bogor City Center

Thai Culinary (Doc. Rachaphon)

BOGOR Thailand's culinary delights are increasingly gaining a place in the hearts of the Indonesian people. So it's no wonder that the growth is getting wider in various regions. For this reason, Thailand's restaurant Bogor city has a casual dining concept.

Taken from the word meaning "king food", Rachaphon is here to answer the public's interest in Thailand's distinctive halal culinary dish. With a modern casual dining format, a large, comfortable dining area, Rachaphon offers a pleasant dining experience, as well as presenting the unique taste wealth of the White Elephant Country which is suitable for various activities with those closest to him.

Inspired by the warmth of Thailand's traditional kitchens. All dishes served at Rachapon such as Tom Yum, Pad Thai, Green Curry, Nasi Goreng Nanas, and a variety of Thai street foods such as Mango Sticky Rice, Mango Salad, Chicken Pandan, and Spring Rolls are made from high quality raw materials and HALAL and mixed by a professional kitchen team to produce flavor-rich dishes with tantalizing and authentic spice flavors. This concept is designed to create a comfortable atmosphere that is suitable for various moments, both with family, spouses, and friends.

"Through Rachaphon, we want to present a new and fresh concept that is in line with the spirit of the CRI Group: it presents a quality dining experience and is relevant to consumer needs. Seeing the public's interest in Thai culinary delights," said Mr. Hade Mboi, Director of CRI Group.

Presenting a unique, different, authentic culinary sensation, Rachaphon presents an interactive marketplace on each table. Through this placemat, customers can learn the language. Basic Thailand, complete with a QR code that is connected to the valuation audio. This innovation is a fun way to bring Thai culture while enjoying its distinctive dish.

"As a unique gimmick, Rachaphon also presents the 'Aroi Maak!' program which means 'it's really delicious' where customers who say they will get exclusive stickers. This small activation is presented to create memorable experiences while building warm interactions with customers," he concluded.