JAKARTA - The latest ad for a Jeep car starring singer Bruce Springsteen was removed from social media three days after its release at the LV Super Bowl event, Sunday, February 7.

This ad was pulled after Bruce Springsteen reportedly drove drunk last fall. However, quoting Rolling Stone today, February 11, Jeep has rejected the case as a trigger.

"It is inappropriate for us to comment on issues that we have just read about and which we have not proven. But it's true that we stopped Big Game advertisements until the real facts were revealed. "

Jeep said they wanted to spread the message that drinking and driving were unforgivable.

On November 14, 2020, Springsteen was arrested for drunk driving in the Gateway National Recreation area on the New Jersey Coast. Its alcohol content is 0.02 and the equivalent of one alcoholic drink. He is very cooperative following the process and his inaugural trial will be virtual this month.

This Jeep advert is Bruce Springsteen's first project. The reason is, during his career, the singer of Streets of Philadelphia has never played commercials.

Reportedly, Jeep has spent more than a decade engaging Springsteen in commercials. Even when he accepted the offer, this commercial production was made by the Springsteen team.

The ad, which premiered on Super Bowl LV, featured Bruce Springsteen driving a Jeep across Kansas, Colorado and Nebraska. The message conveyed is the togetherness of the people of the United States across all parts. Now, these ads have been removed from YouTube.

Meanwhile, Bruce Springsteen was reluctant to comment.


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