JAKARTA - "On YouTube, they rule." TIME's description of BLACKPINK on TIME 100 Next is true. Today, Wednesday, September 2, BLACKPINK is setting a new record with the music video for Kill This Love.
The music video for Kill This Love was recorded to have won 1 billion views in 1 year, 4 months and 28 days since its release on April 2, 2019.
The amazing thing is, Kill This Love is not the first. Previously, the achievement of 1 billion views was achieved by the DDU-DU-DDU-DU music video in November 2019.
BLINKs or BLACKPINK fans have written # KTL1Billion for this new record on social media.
Naturally, if Kill This Love received such a large number of views, because their popularity brightened even more after their appearance at Coachella caught the attention of last year.
After that, BLACKPINK continued to set new records on YouTube. Recently they also shifted Eminem from the position of the YouTube account with the most subscribers at number 4.
Kill This Love is a music video that has been watched more than 1 billion times following PSY's Gangnam Style and Gentleman and BTS's DNA.
Recently, BLACKPINK released their latest comeback titled Ice Cream in a duet with Selena Gomez. Within 5 days, Ice Cream's music video has been watched more than 154 million times.
BLACKPINK is also scheduled to release their first album, THE ALBUM, on October 6. This album will be the closing of 3 comeback sets starting with How You Like That. Congratulations to BLACKPINK!
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