Wins 3rd Place In The Most Downloaded Streaming Application In Indonesia, IQiyi Announces 5 Original Series From Southeast Asia For 2022

Photo: Doc. iQiyi

JAKARTA - Asian entertainment platform, iQiyi released five original series from Southeast Asia, produced by Malaysia at the Asia TV Forum & Market this year. The five original Malaysian series are My Ofis, Rampas Cintaku, In Sori Naik Lori, Love You Later, and Restu. Everything can be seen by all iQiyi users in 191 countries next year.

In addition to announcing six Southeast Asian original series, iQiyi also shared an outline of achievements throughout 2021. One of them is the doubling of monthly active users in Southeast Asia.

Thanks to the advantages it offers, the iQiyi app has been downloaded more than 50 million times worldwide in January-October 2021, making it one of the most downloaded streaming apps in Malaysia, Taiwan, Thailand, and Vietnam.

The increase in the number of iQiyi users is also driven by premium content from Korea, China, and Japan. Call it My Roommate is a Gumiho, this Korean drama produced directly by iQiyi was named Original of The Year after being watched more than 100 million times worldwide.

As for Chinese dramas, there will be a 4x growth in terms of viewing time spent by international audiences in 2021. This is largely due to the success of the romantic drama collection Sweet On, which has over 180 million views.

Kuek Yu-Chuang, iQiyi's Vice President of International Business, conveyed iQiyi's plans in 2022 to strengthen commitment and investment in bringing unique stories from Asia to the small screen.

"As the largest OTT for Asian entertainment, iQiyi will continue to play our role in developing the entertainment ecosystem in Asia. To increase our popularity among users in Asia, we are proud to continue to commit and invest in producing content from Asia next year; in addition to production The previously announced iQiyi Original from Korea and the Philippines," explained Kuek Yu-Chuang in a written statement, Wednesday, December 1.

Kuek also hopes that the six original series will be accepted and liked by the audience.

"We are proud of our performance this year which shows that more people are consuming non-English language content," added Kuek.

Even a year in Indonesia, iQiyi's popularity continues to rise

In Indonesia, iQiyi's existence is getting stronger. Based on AppAnnie's data, throughout 2021, iQiyi has been downloaded more than 10 million times by the people of Indonesia. This makes iQiyi in the third position of the most downloaded streaming application in Indonesia.

Dinesh Ratnam, Country Manager of iQiyi Indonesia, said that despite being a newcomer, iQiyi has ambitions to become the top-of-mind platform for all Asian entertainment. Moreover, iQiyi received a rating of 4.8, which is the highest when compared to other streaming applications. This was reported by App Annie based on user reviews on the App Store and Google Play Store.

"We would like to underscore iQiyi's commitment to continuing to deliver high-quality Asian entertainment with the most satisfying viewing experience. We are excited to welcome 2022, as we plan to take full advantage of the momentum by strengthening investment in local content and collaborating with more local partners. Our hope is that , Indonesian viewers can enjoy a more diverse and more local spectacle!" said Dinesh.

In October 2021, iQiyi became the Asian streaming application with the highest total number of daily active users and the longest total viewing time in Indonesia. According to the iQiyi database, the time spent by Indonesian viewers watching Korean dramas and Chinese dramas on iQiyi has doubled compared to 2020. The genre that Indonesian audiences like the most is romantic comedy.