JAKARTA - March is always a special month for women around the world. This year, the commemoration of International Women's Day (IWD) feels more meaningful because it coincides with the romantic atmosphere of the holy month of Ramadan. Celebrating this momentum, PT Uni-Charm Indonesia Tbk (Unicharm) held an initiative titled "Unicharm Ramadan Sehati (Healthy & Self-Confidence)".
Held at SMAIT Harapan Umat Karawang, more than 100 students gathered to explore the importance of reproductive health. Through the 'Love Your Possibilities' campaign, Unicharm wants to ensure that physical challenges such as menstruation do not become an obstacle for young women to explore their potential.
UNICEF data (2020) reveals a shocking fact: 1 in 4 Indonesian girls never get information about menstruation before experiencing it for the first time. This ignorance often triggers anxiety and self-doubt.
Through this program, Unicharm takes an active role in educating the younger generation. Education is not only about biology, but about how teenage girls can stay active, comfortable, and devout in worship even during the monthly cycle.
Pro Tips from Experts: Stay Fresh During Ramadan
Present in the session, dr. Kardiana Dewi, Sp.DVE, shared practical tips to keep the intimate area healthy and free of irritation:
Cleaning direction: Always clean from front to back with clean water and immediately dry. Excess moisture is the main enemy of the skin of the intimate area.
Change the rhythm of the bandage: Don't wait to fill it. Change the bandage every 3-4 hours to avoid bacterial growth.
Night Protection: Use a longer bandage while sleeping so that the rest remains quality and the body is fit when you wake up for sahur.
Understanding the busy activities of students, the Charm brand presents a variety of personal choices. Starting from the Charm Daun Sirih to prevent odor, to the Charm Cooling Fresh with a cool sensation that refreshes when the weather is hot. For night protection, the latest technology on the Charm Safe Night is now able to absorb blood clots, ensuring a deep sleep without drama leaks.
Unicharm President Director, Yasutaka Nishioka, emphasized that the company wants to be a Lifetime Partner for Indonesian women. "We want students to grow into healthy and confident individuals, so that they dare to achieve their dreams without limits," he said.
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