GoPay Officially Becomes A PERSIB Partner In The 2025/2026 Season

Photo: Special

JAKARTA - PERSIB officially formed a strategic partnership with GoPay as a sponsorship partner for the Indonesia Super League season 2025/2026. This collaboration is a big step in strengthening the synergy between the world of Indonesian sports and digital technology, with the spirit of Sehaha Hidup Sebiru No Fans Left Behind as a philosophical basis that unites the two brands.

This partnership marks PERSIB's commitment to continue to transform into a modern club that prioritizes innovation and convenience for Bobotoh. Through the integration of GoPay services, starting from purchasing match tickets at PERSIB apps using the GoPay payment method, merchandise transactions at the PERSIB Store, to community activities, all experiences supporting PERSIB are now present in a digital ecosystem that is practical, safe, and enjoyable.

Throughout the 2025/2026 season, various initiatives will be presented to strengthen Bobotoh's involvement, starting from the interactive game of the GoPay Pet on the GoPay application, where users can collect PERSIB-themed accessories in the game and have the opportunity to obtain an exclusive jersey and merchandise signed by Beckham Putra. In the near future, GoPay will also initiate the social program Bobotoh Help Bobotoh, where every 10 ticket purchases with GoPay will be converted into one free ticket for supporters who have not had the opportunity to watch live at the stadium.

From the GoPay side, this partnership reflects the company's commitment to providing digital services that are inclusive and relevant to people's lives, including in the world of sports.

Sasha Sunu, Head of Brand Marketing GoPay explained that the collaboration between GoPay and PERSIB is a form of our support for the sport and talents of the country, especially in the field of football that is close to the community.

"Through the Se Hidup Sebiru collaboration, GoPay and PERSIB will carry out various activities that directly touch the community, including the PERSIB support community. GoPay is optimistic that collaboration with PERSIB can encourage digital financial literacy," he said, in a written statement, Tuesday, December 9.

On the occasion, Deputy CEO of PT PERSIB Bandung with dignity, Adhitia Putra Herawan, said this collaboration was not just a form of commercial support, but part of the club's long-term strategy to bring added value to the support community.

'GoPay is not only a sponsorship partner, but also part of PERSIB's journey to modern clubs that prioritize ease, transparency, and community empowerment. We view this collaboration as a strategic step to strengthen the digital ecosystem and create new experiences that are more meaningful for the whole Bobotoh," he said.

Adhitia added that the presence of GoPay will open a wider space for cross-industrial synergy.

We believe, innovation is only meaningful if it brings benefits to the community. Therefore, this collaboration does not stop at the technological aspect, but also at economic empowerment and digital literacy," he added.

This collaboration is also expected to contribute to increasing digital financial inclusion and strengthening the creative economy around the PERSIB ecosystem. Both parties agreed to make this collaboration the foundation for providing new colors to Indonesian football which is more inclusive, professional, and empowered.

"PERSIB and GoPay have the same spirit: empowering communities through innovation and togetherness. This partnership is not only about technology, but about bringing real benefits to society," concluded Adhitia.