Realization Of Reclame Taxes In Mataram Reaches IDR 4.6 Billion

A number of billboards in the area of the former Selaparang Airport, Mataram City, West Nusa Tenggara Province. (Photo: ANTARA)

JAKARTA - The Mataram City Government, West Nusa Tenggara Province, stated that the realization of the billboard tax in Mataram City until mid-November 2025 reached 76.89 percent or IDR 4.6 billion from the target of IDR 6 billion.

"Seeing this realization, the achievement is still less than Rp1.4 billion, while it is already at the end of the year," said Head of the Mataram City Service, Collection and Counseling Division (BKD) Ahmad Amrin as reported by ANTARA, Friday, November 28.

With this realization, the Mataram City Government gave a red note on the realization of the billboard tax because the realization could not be in accordance with the set target.

Therefore, his party is currently working hard to make efforts to collect those who have not paid their obligations.

Although he admits, this condition is quite difficult, his party must be optimistic about making efforts and collection steps so that this year's billboard tax target can be achieved.

"Especially for the billboard tax, we have to work harder," he said.

He admitted that with the realization of the billboard tax revenue, of the 13 sources of regional revenue handled by BKD, only the billboard tax whose realization of revenue is quite worrying.

Meanwhile, 12 other regional tax revenue items, the achievement is quite significant because many are already above 90 percent, some are even above 100 percent.

From the results of the mapping, according to him, the ideal realization of the billboard tax has not been achieved, one of which is because there are still many fraudulent or unlicensed billboards.

"You could say that fraudulent billboards hinder the realization of regional tax revenues," he said.

However, for the number of unlicensed billboards, his party admitted that they had not carried out a comprehensive data collection.

"The results of the monitoring of friends in the field, the number is quite large," he said.

Dia mengatakan, keberadaan reklame bodong bisa mengurangi potensi penerimaan daerah, sehingga hal itu tidak bisa dianggap sepele.

Karena itu, BKD mengaku akan menggandeng Satuan Polisi Pamong Paraja selalu penegak peraturan daerah (Perda) dan Dinas Pekerjaan Umum dan Penataan Ruang (PUPR) untuk membongkar reklame bodong di penjuru Kota Mataram.

"Kewenangan penyelenggaraan reklame ada di organisasi perangkat daerah (OPD) lain, kami murni tangani pajak," katanya.

He said the existence of fraudulent billboards could reduce the potential for regional revenue, so it could not be taken lightly.

Therefore, BKD admitted that it would cooperate with the Pamong Paraja Police Unit to always enforce regional regulations (Perda) and the Public Works and Spatial Planning (PUPR) to dismantle fraudulent billboards throughout Mataram City.

"The authority to organize billboards is in other regional apparatus organizations (OPD), we are purely taxing," he said.