JAKARTA - PT Bank Danamon Indonesia Tbk (Danamon) and PT Adira Dinamika Multi Finance, Tbk (Adira Finance), with the support of MUFG Bank, Ltd (MUFG) are again present to support the implementation of the 2025 Indonesia International Motor Show (IIMS) Surabaya, as the Official Bank Partner and Official Multifinance Partner, along with Momobil and Momotor as Official Trade-In Partner. Danamon's presence, Adira Finance, together with MUFG for the fourth year on May 28-1 June 2025, continued the success of the IIMS Jakarta implementation in February 2025.

In organizing IIMS Surabaya 2025, Danamon and Adira Finance will present a variety of attractive promotions and programs for prospective consumers of motorized vehicles and exhibition visitors, as well as various benefits for customers who purchase motorized vehicles by utilizing the financial solutions of Danamon and Adira Finance.

Irene Sri Redjeki, Regional Corporate Officer Danamon for the East Java region, explained that Danamon, Adira Finance, together with MUFG, are proud to be able to re-support the implementation of IIMS Surabaya 2025. Surabaya is an important economic center for Indonesia, with a large population and users of motorized vehicles.

"Our presence at IIMS Surabaya 2025 confirms our presence in Surabaya and East Java to offer a variety of holistic financial solutions that answer the needs of customers in the national automotive industry, as well as to support consumers of motorized vehicles to be able to have the motorized vehicles they need," said Irene, in her statement, Tuesday, May 20.

Irfan Budianto, Head of Regional SSD East Java Adira Finance, added, through IIMS Surabaya 2025, Adira Finance presents a comprehensive and easily accessible financial solution, in accordance with the needs of the people of East Java.

"We offer various interesting programs with unlimited profits to help customers realize their dream of owning a vehicle, as well as obtaining cash through Solusi Dana products with vehicle BPKB guarantees. Our presence at this event also reflects the group's strong commitment to strengthening the national automotive industry ecosystem and encouraging regional economic growth," he explained.

Danamon, Adira Finance, and MUFG will present the concept of Rumah Finansial as meeting places for customers with various holistic financial solutions offered at IIMS Surabaya 2025. A number of attractive products and promos will be available for customers, prospective consumers, and visitors to IIMS Surabaya 2025, including cashback for spending using QRIS D-Bank PRO, as well as funding solutions for the collaboration of Danamon and Adira Finance, namely KPM Prima.

Adira Finance also offers a number of attractive promos, including special flowers ranging from under 2 percent for car credit, 3-month tenor deductions for certain brand motorcycle loans, shopping vouchers of up to IDR 500,000, the opportunity to win the Umrah program. For Friends by exchanging adirapoin through the adiraku application, and many other attractive offers.

The variety of promos offered is also aimed at increasing the comfort of visitors when enjoying all parts of IIMS Surabaya 2025, including entry tickets, buying motorized vehicles, accessories, as well as food and drinks.

It is hoped that through the variety of products and promos presented, Danamon together with Adira Finance and supported by MUFG presents a comprehensive series of financial solutions and answers customer needs, both for business actors such as APM, suppliers of spare parts, dealers, as well as entrepreneurs. sellers and accessories, to solutions for vehicle financing for final consumers.


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