JAKARTA - In an effort to expand access to financial services to the public, Bank Jakarta presents a financial inclusion event themed "From the Pitch to the Branch", which connects the spirit of sports with literacy and inclusion. This activity brought together Persija Jakarta players with the Jakmania supporter community at the Bank Jakarta branch office, Jakarta, on Wednesday, February 18.
Carrying the spirit from the green field to the branch office, this event was held as a space for interaction and financial education for the community, especially football. Presenting a meet and greet session and photo with Persija players, this activity was also filled with banking education, as well as ease of opening accounts and activation through mobile banking, JakOne Mobile at the event location.
Bank Jakarta President Director, Agus H. Widodo, through his official statement, said that the community-based approach is one of Bank Jakarta's effective strategies in promoting financial inclusion.
"Through the theme From the Pitch to the Branch, we want to bring the energy and spirit of togetherness from the field into banking services. Financial inclusion means ensuring that every layer of society, including the supporter community, has access to safe, easy, and beneficial financial services," said Agus.
In this activity, Bank Jakarta also introduced various products and services it has, such as VISA Debit Cards, opening savings accounts, using QRIS for non-cash transactions, and using mobile banking for daily needs, especially through Persija players and the Jakmania community.
Bank Jakarta Corporate Secretary, Arie Rinaldi, added that the collaboration with Persija is a form of Bank Jakarta's support in building an inclusive and community-based financial ecosystem.
"We view sports, especially football, as a medium for strong interaction and activity of citizens. Through this collaboration, Bank Jakarta wants to ensure that financial inclusion is present in a tangible way, not only as a program, but as a joint movement to improve the welfare of the community," explained Arie.
In the future, Bank Jakarta will continue to present similar programs at various community points, expanding the reach of services, and strengthening synergies between the sports and banking sectors to support inclusive economic growth in Jakarta.
Expanding Sports Support for Financial InclusionBank Jakarta's commitment to supporting sports and expanding financial inclusion is not only realized through collaboration with Persija. Previously, Bank Jakarta also established a strategic partnership with the Pelita Jaya Jakarta basketball club as part of efforts to expand the reach of literacy and access to financial services to the sports community and the younger generation.
Through this cross-sport collaboration, Bank Jakarta encourages the use of digital banking services in the match environment, supports related UMKM ecosystems, and presents various financial education programs for the supporter community and young athletes. The synergy is a tangible manifestation of Bank Jakarta's role as a bank that is actively building a community-based economic and social ecosystem.
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