JAKARTA - PT Bank Rakyat Indonesia (Persero) Tbk or BRI through the BRI Financial Institution Pension Fund (DPLK BRI) continues to expand its pension fund digitization service to increase accessibility for the people of Indonesia. As part of this commitment, DPLK BRI collaborates strategically with Bank Raya in presenting BRIFINE by DPLK BRI in the Raya application.
This collaboration is one of the efforts made by the BRI DPLK to expand access and strengthen the penetration of definite due pension programs among the younger generation, especially loyal Bank Raya customers. Chairman of the BRI DPLK Management, Arie Sus Miyanti, emphasized that the launch of the BRIFINE feature at Raya App is expected to encourage the younger generation to plan better future finances.
Every young individual who has worked both in the formal and informal sectors is expected to manage finances wisely. Future planning from an early age is needed by the younger generation to prepare and ensure the sustainability of income in the inactive or old age," he said.
In line with this, Head of the Sales & Partnership Division of Bank Raya Prilly Savitri said that this collaboration is part of Bank Raya's efforts to provide more complete financial services for customers.
"Through the Great application, we want to provide a more complete product journey to Bank Raya customers, including helping customers prepare for a more prosperous old age through the BRI DPLK," he said.
With the presence of this service, the Raya application is the first digital bank in Indonesia to provide a pension fund feature recorded in the administration of the Financial Services Authority (OJK).
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For information, BRIFINE by BRI DPLK which is integrated into the Raya application offers a variety of excellent features, including:
On a separate occasion, BRI Director of Wholesale & Institution Business Agus Noorsanto representing the founder of the BRI DPLK emphasized that this synergy is part of BRI's strategy in expanding an inclusive and sustainable digital financial ecosystem.
BRI's digital transformation is not only focused on banking transaction services, but also includes long-term financial planning, including pension funds. Through this collaboration, we want to present more integrated solutions, so that more people can access pension fund services more easily, flexibly, and safely," he concluded.
Based on the amount of Asset Under Management (AUM), in 2024 the DPLK BRI will increase its market share position in the DPLK Indonesia industry to second place from the previous third place. The number of BRI DPLK participants last year increased to 660 thousand or was 23% of the total national DPLK participants. This increase shows the high public confidence in BRI's DPLK in managing pension funds optimally.
DPLK BRI is committed to continuing to innovate in providing pension fund solutions that match the needs of the Indonesian people. With the support from Bank Raya, this initiative is expected to increase the penetration of digital pension fund products and make a real contribution to the welfare of the people in the future. (ADV)
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