Able To Increase State Revenue, Creative Economy Focuses On Developing Games To Creator Content

Game (Unsplash)

JAKARTA - The Ministry of Creative Economy (Kemenekraf) assesses that games to the presence of content creators can significantly increase state revenues by 2025.

"Indeed, regarding the priorities of the sub-sector of the creative economy, Bappenas has directed it. Culinary, craft and fashion also remain the largest sub-sectors. But there are also sectors that are our focus," said Creative Economy Minister Teuku Riefky Harsya quoting Antara.

Riefky said there are new sub-sectors in the creative economy that are growing rapidly. For example in the film, animation and video game sectors.

A number of sub-sectors need attention because they are observed to be developing very rapidly in the community.

Agreeing with the same thing, Deputy Minister of Creative Economy Irene Umar added that other sub-sectors that should be considered are digital content and content creators.

This is because in the content creator sub-sector, there are other sectors, namely influencers and V-Tubers, which are now new jobs that are mushrooming in society. Another sector that is also of concern is the emergence of Artificial Intelligence (AI).

"The V-Tuber in Japan has become a big industry, while the V-Tuber award in Indonesia just last month was held for the first time," said Irene.

According to him, to maximize the potential of all new sub-sectors, the government needs to map not only the creative economy ecosystem, but also record how much potential the revenue is to be obtained through the emergence of these new sectors.

"So for next year from the 17 plus-plus creative economy sub-sectors, there is a lot of new input that must be implemented, based on data, and we will maintain the economic power that has been carried out from 10 years," he said.

The existing 17 sub-sectors of the creative economy are divided into four main fields, namely in the field of cultural creativity including the culinary, craft, fashion, fine arts and performing arts sectors.

Then in the field of digital creativity and technology including games and applications, in the field of design creativity there is an architectural sector, interior design, design of visual communication and product design.

In the field of media creativity includes the film, animated and video sectors, advertising, television and radio, music, publishing and photography.