JAKARTA - The appointment of Indonesia as the official partner country at the Hannover Messe 2021 event which took place on April 12-16, 2021, is claimed by the government as a proof of self to the world as one of the countries that have strength in the industrial sector, especially in the application of industrial technology 4.0.

Minister of Industry Agus Gumiwang Kartasasmita said the predicate as the official partner of the country brings its own advantages and pride to the nation.

"As directed by Mr. President, by becoming a country partner at Hannover Messe, Indonesia can present itself as an emerging country that is transforming the economy towards industry 4.0 based on research and innovation," he said in a statement, Monday, April 12.

According to the schedule, the grand event that this time was held virtually was originally to be opened directly by President Joko Widodo and German Chancellor Angela Merkel. Here are 5 facts about Hannover Messe 2021 held by Indonesia.

1. World's largest trade show for industrial technology

Hannover Messe is the world's largest trade show for industrial technology, with a tradition that has been running for more than 72 years.

The exhibition has strong international exposure, as characterised in the 2019 event, where more than 6,500 exhibitors from 75 countries around the world occupied an area of 227,000 square meters.

Each year, Hannover Messe has an average of 225,000 visitors who are level leaders from companies around the world. In addition, 2500 journalists from 51 countries were covered.

In the hannover messe 2021 Digital Edition agenda series, the government has facilitated several cooperations in the industrial sector, both within the framework of Government to Government (G to G) and Business to Business (B to B).

2. Technology transfer utilization event for Indonesia

Minister agus is optimistic, through the title Hannover Messe 2021 Digital Edition, there will be technology transfer through Indonesia's participation in efforts to introduce national industrial power and encourage Indonesia's connectedness with the global supply chain network.

This is a great opportunity for Indonesia to attract investment and expand the export market of the industrial sector, thus encouraging the national economic recovery.

This is in accordance with the Making Indonesia 4.0 roadmap to accelerate the revitalization of the manufacturing sector with the main goal being to make Indonesia the 10 largest economies in the world by 2030.

For information, the realization of industrial sector investment in the period 2020 reached Rp272.9 trillion, growing 26 percent from 2019 of Rp216 trillion.

3. The first country in Southeast Asia

Indonesia was the first country in Southeast Asia to get the opportunity as an official country partner at Hannover Messe. This will open the opportunity to nationally branding Indonesia's position as one of the world's new economic powers and a global manufacturing player.

Each year, one country is selected to serve as Hannover Messe's country partner, including India (2015), the United States (2016), Poland (2017), Mexico (2018), and Sweden (2019).

"The presence of Indonesia as an official country partner digitally will last for a year, so that we can maximize it to promote the capabilities of industrial technology in the country," said Minister of Industry Agus Gumiwang Kartasasmita.

4. Implemented fully digital

This year's Hannover Messe was held entirely digitally in accordance with the pandemic conditions that hit the world.

In addition, Indonesia will also be a special display at the Hannover Messe 2022 event and become a country partner again in 2023 that will be implemented physically when the pandemic has ended.

5. National corporate self-demonstration event on the world stage

Indonesia will feature a total of 156 exhibitors, grouped into six topics, including automation, motion, and drives.

Of these, the largest contribution of exhibitors came from snapper-scale corporations as many as 65 companies, start-ups 63 companies, state-owned enterprises 14 companies, as well as eight industrial estates, and four ministries / institutions, as well as two industry associations.

Among the 156 exhibitors, 93 were new applicants and 63 registered for Hannover Messe 2020.


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