Digitalization Of BPR And BPRS Increase Customer Confidence

Photo: Special

JAKARTA - Digitalization for financial services at Rural Banks (BPR) and Sharia BPR (BPRRS) needs to be done to increase competitiveness.

The benefits of digitization in the financial services sector are not only helping to ease business operations alone. More than that, the financial services sector such as BPR and BPRS are closely related to customer trust. Facilitation in the transaction process and the closeness between customers and BPR in the digital era are very much needed.

Responding to this, Bowo Susanto, General Director & Operational BPR Centra Artha Tegal explained that the financial institutions he leads have implemented the digitization process of Indibilz Multifinance using the digital solutions Omni Communication Assistant (OCA) and Finnet.

We use Indibilz Multifinance products such as OCA for our two-way communication with customers. So after the customer carries out the deposit, for example, they will get a notification. Including on their birthday, we also send a greeting," explained Bowo through his statement, Wednesday, July 31.

Bowo continued, for digital payment solutions from Indhabiz, BPR Centra Artha uses Finnet which facilitates the payment process for customers without distance and time bounds.

"So customers no longer need to come to the office for deposit," added Bowo.

In the future, BPR Centra Artha Tegal will continue to establish synergies with Indibiz to strengthen the digitization of BPR and increase customer confidence. The hope is that by using the digital solution of Indhabiz Multifinance, customer trust and business growth will continue to increase.

The support for digital solutions from Indhabiz was also felt by Syafruddin Siregar, President Director of BPR Laksana Abadisunggal. According to him, the digital solution presented by Indibilz Multifinance is very helpful in the BPR business operational process that he leads.

Moreover, for the 30-year-old BPR, technology adaptation with reliable business internet support is needed to accelerate the digitization of BPR.

Syafruddin Siregar admitted that the digital and service solutions provided by Indibiz, especially in the Telkom Medan area, were very satisfying.

The coring that Indibilz Multifinance uses is BPR One and the high speed internet service from Indhabiz. And so far we are very satisfied with the services presented," explained Syafrudin.

For Telkom, the presence of Indibilz Multifinance for financial services markets such as BPR, further strengthens Indibiz's position as an ecosystem for digital solutions in the Telkom business to business (B2B) market, especially SMEs in regions in Indonesia.

The increasing number of BPR & BPRS in Indonesia uses digital solutions from Indhabiz Multifinance, so digitalization opportunities in the financial services sector are increasingly created and hopes of realizing an inclusive economy for all people can soon be realized.