GoPay Launches Application For MSMEs, Can Disburse Money At Any Time And Prevent Counterfeit Transactions

Photo: Doc. GoPay

JAKARTA - GoTo Financial, GoTo's financial technology business unit, launched an innovation by the latest nation's children, the GoPay Merchant application, to provide financial services that are safe and easy for business actors, especially MSME players.

Based on data from the Indonesian Payment Systems Association (ASPI), as of March 2024, the number of merchants who have used QRIS is 31.6 million. Its growth increased 24.6 percent compared to the previous year. However, the adoption of digital payments among MSMEs still faces a number of challenges. These obstacles include the difficult registration process, the disbursement of money that takes time, so that the money concerns received do not match the nominal sales.

"The launch of the GoPay Merchant application comes with a mission to help MSMEs manage business finances digitally. Through this application, we answer the challenges of MSME players so that they can easily and quickly register for QRIS to accept digital payments, can disburse their money at any time, and prevent fake transactions," said GoTo Financial Group Head of Merchant Services, Haryanto Tanjo, in his statement, Saturday, July 27.

First, the simple and fast QRIS registration process through the GoPay Merchant application. QRIS could immediately become in 30 seconds after complete registration and immediately use it to accept payments in stores or stalls. This QRIS registration process is the fastest in Indonesia.

Second, business owners are free to disburse money from sales at any time per day, including automatic arrangements when shop operating hours are closed.

This flexible disbursement regulation feature is the first in Indonesia, providing the right solution for MSMEs with a fast circulation of money to maintain business continuity. In addition to being able to disburse money at any time, merchants can also schedule disbursement of selling proceeds at the end of store operating hours every day.

This experience was felt by Adam Jodi Firmansyah, owner of Adam Jaya Fruit Shop at Pasar Rebo Jakarta.

"My mother has to hold cash every day to be able to go directly to the supplier. The flexible search feature in the GoPay Merchant application really helps us disburse the proceeds from the sale at any time, on the same day, it can even be arranged according to the closing time of our stall. We can use the revenue received today for stock purchase capital to sell the next day, so I don't need to auction off first so that you can shop for fruit stocks like before," said Adam.

Third, merchants can subscribe to GoPay Spiker devices exclusively through this application.

"GoPay Spiker issues a notification in the form of votes for each nominal QRIS transaction carried out by customers. This innovation is the first in Indonesia and offers three benefits. First, avoiding the potential for fake transactions; second, eliminating concerns about transactions that are not in accordance with the nominal or transactions do not go directly to the account; and third, this feature also helps merchants to be able to serve buyers more quickly because they do not need to go back and forth to check applications for transaction verification," said Haryanto.

The benefits of the GoPay Spiker were felt by Yennita Vera (Nita), the owner of Warung Prasmanan Dapur Cigeulis Jakarta who provided various menus at affordable prices in Blok M Square Jakarta since 2019.

"GoPay Spiker helps me avoid fake transactions while helping me serve buyers more quickly, especially during crowded hours. I just have to listen to the sound of GoPay Spiker to make sure the payment has entered according to the nominal, while preparing customer orders," said Nita.

MSME actors can download the GoPay Merchant application on Android and iOS to get a variety of financial services that can help run business operations.