JAKARTA - PT Bank Rakyat Indonesia (Persero) Tbk recorded rapid growth in AgentBRILink. It was noted that during the first quarter of 2024 this agent managed to record 285 million financial transactions, an increase of 12.8 percent year-on-year (yoy) from 252.5 million transactions per first quarter of 2023.

This increase was accompanied by the volume of transactions reaching Rp370 trillion in this period.

Deputy President Director of Catur Budi Harto said the number of Agent BRILink also increased by 22.4 percent yoy from 650,780 agents at the end of March 2023 to 796,836 agents as of March 2024.

"The number of BRILink Agents is spread across 61,122 villages in all corners of Indonesia. In fact, the performance of BRI partners also contributed Fee Based Income (FBI) for BRI worth Rp395 billion," said Catur, Monday, May 13.

As is known, Agent BRILink provides financial services for the people of Indonesia, and is spread in the Outermost, Outermost and Disadvantaged (3T) areas. This also helps to increase significantly both from the number of agents and the volume of transactions.

According to Catur, it is believed that the success of AgentBRILink is inseparable from the bank's hybrid strategy, namely the combination of physical and digital services to serve the diverse segment of BRI customers. Even during the holiday period, this agent is always ready to serve financial needs.

The presence of Agent BRILink has facilitated the activities of Indonesian people's lives through its features, such as payments for electricity bills, water, BPJS contributions, telephones, purchases of credits, installment payments, BRIZZI top-ups, loan deposits, providing referral services for opening Savings accounts, loans, and other transactions.

In addition, the public can also purchase micro insurance, withdraw cash from abroad, purchase game vouchers, and serve travel needs with bus ticket purchase services, shuttle and ferries.

Meanwhile, on a separate occasion, BRI Micro Business Director Supari revealed that the future development plan for Agent BRILink. BRILink's agent will be pushed not only as a bank agent but is empowered into a marketplace.

"We already have the use case of Agent BRILink belonging to BRI, which is used as a marketplace. If later one BRILink Agent can have the capability as a marketplace, one village, imagine how powerful it will be. The power is not to business, people will get extraordinary efficiency. People buy refrigerators, people buy TV, you don't have to go to the city, but the goods come. Just dealing with Agent BRILink, "concluded Supari.


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