Transactions In Shopee Increase Significantly

Photo: Doc. Shopee

JAKARTA - The new year has arrived, now is the time for us to open a new life sheet with joy. Entering the beginning of 2024 is the right momentum for us to start various initiatives in order to realize the hopes and plans of the resolution of life in the new year.

One of the things that must be done for the first time is to start preparing ourselves so that we can become the best version. Start by upgrading yourself through appearances, clothes, and comfort in our surrounding environment to create a new positive and quality lifestyle.

To make this happen, we can take advantage of the various choices of quality products made by local brands and MSMEs, which are increasingly the people's favorite choices. This high interest can also be seen on Shopee, especially at the peak of yesterday's 12,12 Birthday Sale campaign, recorded an increase in local product transactions up to 10 times compared to normal days.

The high public interest in products from local brands and MSMEs is also seen in the consistent increase in fashion, beauty, and home & living categories to top categories in Shopee. It is recorded that local products sold from fashion categories have increased by 6 times, beauty or beauty categories have increased by more than 8 times, and are followed by the home & living category that occupies the top podium that Shopee users are most looking for throughout the campaign.

The magnitude of this public interest is inseparable from Shopee's innovative efforts to create the best online shopping experience through increasingly interactive live shopping features. At the peak of the 12,12 campaign, the Shopee Live session is increasingly becoming the main attraction for users in finding various local products. This can be seen in the increase in Shopee Live session transactions more than 49 times.

This high enthusiasm has opened up opportunities for local brands and MSMEs to create new innovations in meeting the growing needs of the community.

Monica Vionna, Head of Marketing Growth Shopee Indonesia, said, opening a new page in 2024, Shopee is always committed to being a loyal partner of business trips for local brands and Indonesian MSMEs to gain people's hearts more. This year, Shopee is determined to be more innovative in facilitating the development of local business actors to be able to adapt to the trends and dynamics of online shopping that are so dynamic.

Through an integrated ecosystem platform, we hope that local brands and Indonesian MSMEs will be able to carefully capture market demand in order to increase market performance, capacity and reach wider. This will also be enjoyed by users in finding a series of local products of their choice through a series of Shopee shopping campaigns that offer various promos and interesting features," he said, Thursday, January 11.

For those of you who want to prepare to be the best version in the new year, let's take a look at the following 3 tips from Shopee:

1. New Year, new style: create your best appearance style

You can open a new sheet by exploring various new fashion styles, whether it follows up-to-date fashion trends or creating fashion styles according to your style preferences. It's easy, you don't have to look for references that are difficult to follow, you can start by doing mix & match fashion styles with clothes that suit your needs and convenience, and you can also start giving a touch of bright color to your house to make it look fresher in the new year.

Don't worry about finding inspiration from where, you can explore a variety of fashion styles with a variety of product collections of local brands and MSMEs that you can find on Shopee. Especially usually at new year's moments like today, there are many local fashion brands that will launch their newest product lines, so don't miss it, yes!

2. Realize an increasingly glowing appearance

Protecting the texture and health of facial skin can help us to maintain our best performance. For this reason, we must be more active and patient in taking care of ourselves by having a number of care products that match the skin characteristics and Indonesian weather conditions. By being protected and maintained by our facial skin, it can increase self-confidence in carrying out daily routines so that it becomes more productive.

To answer this need, of course, beauty products and treatments from local brands on Shopee are the answer! With a myriad of natural wealth of quality raw materials from within the country, you can choose a variety of skin care that suits your needs. Good news for you, get your beauty products and target care from trusted local brands only on Shopee with a myriad of attractive offers!

3. Create a comfortable residential atmosphere to foster a new spirit

The presence of a new atmosphere in the living environment will trigger the birth of inspiration, ideas, and new enthusiasm in achieving dreams in life. No need to bother recasting your home from scratch, just start from the bedroom and room that you often use with multifunctional home supplies and equipment to facilitate activities. It can also provide a number of decorations that can add comfort.

To be able to realize a new atmosphere in your home, you can find various quality home & living products made by local brands and MSMEs with a myriad of attractive offers only at Shopee! Various creative innovations from local brands and MSMEs have succeeded in creating a unique set of options to decorate every corner of our residential space.

Are you ready to navigate the new year 2024 with a big fan? Hopefully the series of tips on the preparations above can spur your enthusiasm to prepare yourself more maturely to be your best version, yes!