Sampoerna Bank Launches Special Program For Women

Photo: Doc. Sampoerna Bank

JAKARTA - At the end of 2023, Bank Sahabat Sampoerna (Bank Sampoerna) launched a program specifically for Indonesian women. This launch coincides with Mother's Day which falls on December 22, 2023 using a female jargon, namely All For #HER.

The launched All For #HER is in the form of a savings program under the name #HerSavings with attractive prizes and a loan program for working capital or other financial needs named #HerCashSolution.

Lending & Fintech Product & Partnership Head of Bank Sampoerna, Oktavia Laksmi Wardani said that #HerSavings is a special program for female customers with certain gift schemes. Customers will place fresh funds on Sampoerna Mobile Saving (SMS) accounts and receive direct gifts at the beginning.

"Customers still get competitive Sampoerna Mobile Savings flowers. The most important thing is that customers still have the opportunity to take the monthly draw and the grand prize draw (first month period when customers make placements)," said Via, Friday, December 22.

Meanwhile, Bank Sampoerna's ESME Lending Center Head, Hendra Setiawan on the same occasion explained that the #HerCashSolution program is a special loan for women and will get attractive benefits in the form of Sampoerna Mobile Saving or MAP Voucher balances.

HER Cash Solution has two products, namely For Her Business with bank account loans ranging from Rp. 200 million to Rp. 5 billion and KMG All For HER exclusively for Mitra Company employees with a pay cut scheme with the opportunity to obtain loans ranging from Rp. 5 million to Rp. 100 million with a period of up to 3 years and open up opportunities for cooperation with potential partners regarding KMG All For HER.

The launch of the two programs is expected to increase the acquisition of third party funds from Bank Sampoerna and the total loans disbursed.

Seperti diketahui, hingga kuartal III 2023 lalu Dana Pihak Ketiga yang berhasil dihimpun oleh Bank Sampoerna meningkat Rp2,7 triliun atau sebesar 28,4 persenmenjadi sebesar Rp12,4 triliun.

The percentage of this increase also exceeded the increase in the overall DPK of the banking industry which was at the level of 8.4 percent during the same period.

Meanwhile, lending in the third quarter of 2023 also recorded a growth of 23.1% compared to total credit in the previous year or to Rp11.3 trillion. About 60 percent of the loan or Rp6.8 trillion, directly or indirectly received by MSMEs to be able to support their business.

Bank Sampoerna's one-year increase in credit until the end of September 2023 surpassed the overall increase in bank industry credit which in the same period was recorded at 8.7 percent.

"With the launch of this program, hopefully it can be well received by the community and we are optimistic that we will be able to consistently support the funding needs of female MSME actors and contribute positively to national economic growth. In turn, the financial performance will reflect on the contribution of Bank Sampoerna," explained Hendra.