Government Designs Ecosystems To Make It Easier For MSMEs To Enter Modern Retail

Illustration (Photo: Doc. Antara)

JAKARTA - Minister of Trade (Mendag) Zulkifli Hasan said that the government is currently building a large ecosystem to make it easier for micro, small and medium enterprises (MSMEs) to expand their business.

According to the Trade Minister, this scheme plays an important role in paving the way MSMEs collaborate with big business players in Indonesia.

Through the formation of the ecosystem, later it will bring together MSMEs with modern retailers and large wholesale companies. Then have the opportunity to also build digital marketing capacity and online sales, as well as the involvement of banks in financing and capital for MSMEs," he said in a written statement quoted on Sunday, March 5.

The Trade Minister explained that on the contrary, modern retailers and wholesale companies have the opportunity to supply daily necessities to MSME players who own stalls.

I also invite all of my friends to carry out digital marketing and product sales online through various platforms. That way, MSME players can introduce their products to potential consumer candidates in other regions in Indonesia and abroad," he said.

Furthermore, Mendang explained that his party continues to improve collaboration with banking institutions related to financing and capital facilities to MSMEs.

"Meanwhile, MSMEs that have potential, currently export opportunities are increasingly wide open. Considering that we at the Ministry of Trade are continuing to carry out promotional activities, trade missions, and various international cooperation," he concluded.