Dyandra Promosindo Targets 400,000 Visits And Transactions Of 3.8 Trillions At IIMS 2023

General Manager Dyandra Promosindo Rudi MF. (Photo: Theresia Agatha/VOI)

JAKARTA - Dyandra Promosindo targets the number of visits to the 2023 Indonesian International Motor Show (IIMS) automotive exhibition as many as 400,000 people.

General Manager Dyandra Promosindo Rudi MF said the target was increased from the previous year's implementation.

"So, this year, especially since there is no PPKM, we have increased the number of visitors to 480.000 for 11 days," Rudi told media crews at JIExpo Kemayoran, Jakarta, Thursday, February 16.

Regarding the number of visits, said Rudi, his party also targets transactions that occur up to trillions of rupiah. "Our transaction is targeted for IDR 3.8 trillion this year," he said.

Rudi is very optimistic that all these targets will be achieved, especially since IIMS 2023 itself was officially opened by President Joko Widodo (Jokowi).

"It has been officially opened by the President, so until the last day we hope it will run smoothly, all goals from sponsorship friends, brands, everything has been achieved," he added.

With the IIMS 2023, Rudi hopes that there will be positive growth in the automotive industry in Indonesia, especially ahead of the moment of Eid in April.

"We Dyandra Promosindo, who are consistent at the automotive exhibition, hope that the opening exhibition of the international scale at the beginning of the year and also good moments before going home, usually Indonesian Habbits (bias), right, buying (vehicles) before Eid, this is the trigger for automotive trends in accordance with what Mr. Jokowi said, the trend is growing, especially exports are also growing," he said.

For your information, IIMS 2023 was held by Dyandra Promosindo by presenting 45 automotive brands.

The four-wheeled brands that also attended included Astra Daihatsu, BMW, Chery, DFSK, Honda, Hyundai, Mitsubishi, MG, Subaru, Suzuki, Toyota and Wuling to Indomobil Group presenting five brands, namely Audi, Citroen, KIA, Nissan, and Volkswagen (VW).

Furthermore, two-wheeled brands that attended included Astra Honda Motor, Benelli-Keeway, Energica, Husqvarna, Italjet, KTM, Niu, Royal Alloy, Royal Enfield and Yamaha.

Meanwhile, the two-wheeled electric vehicle brand was attended by Gelis, Ion Mobility, Rakata, Selis and Smartby.