JAKARTA - CapCut, an integrated video editing solution, continues to strengthen its role in encouraging the creative industry in Indonesia. Presenting a variety of complete editing solutions to ready-made templates, CapCut makes it easy for anyone to produce quality content without professional skills.
In line with these efforts, CapCut continues to provide space for creators to work and show their potential through various initiatives, one of which is through an open competition titled #CapCutGala2026 which invites creators to share their best creations. CapCut also held the CapCut Gala 2026 award night at the end of April to appreciate the 21 best creators and celebrate the contribution of the CapCut creator community to the Indonesian creative industry.
Strengthen the Creator Ecosystem as a Pillar of Indonesia's Creative EconomyCapCut's efforts to empower creators are in line with the government's agenda to encourage the growth of creative industry players and the digital economy in Indonesia. As one of the countries with a very dynamic creator ecosystem growth, Indonesia's creative economy sector absorbs around 27.4 million workers in 2025, up from 26.48 million in the previous year. This figure is equivalent to 18.7 percent of the total national workforce. The contribution of the creative economy to the national GDP in 2024 reached IDR 1,611.2 trillion or 7.28 percent, confirming the role of this sector as one of the main pillars of the Indonesian economy.
The Ministry of Creative Economy also noted that the creative economy includes 17 subsectors, including film, animation, video, applications, and digital content, which are now increasingly developing as the role of digital platforms in people's lives increases. CapCut is present and opens wider access for local creators as creative industry players to work, collaborate, and grow as part of a sustainable creative economy ecosystem.
Celebrate Indonesian Creator Creativity Through CapCut Gala 2026As a form of appreciation for creators and creative industry players, CapCut held the "CapCut Gala 2026" award night as the culmination of the digital competition of creators which took place from February to April 2026. In this event, CapCut awarded 21 winners from 21 award categories, which include three major categories in CapCut, namely creators, agencies, and content. This award is given to creators who consistently show the best innovation and creativity through their work on CapCut. Not only that, these templates made by creators also help the community to share stories creatively through videos, as well as enrich the digital creative ecosystem in Indonesia.
Kesi Ismayani, a Bogor-based creator and winner of the "Top Creator CapCut 2026" award, shared her experience as a CapCut creator.
"For the past two years, I have been actively releasing various CapCut video templates with cinematic content and quotes. It turns out that my templates are very popular and are widely used by CapCut users. This encouraged me, who was originally an employee, to dare to become a full-time CapCut creator. I also consistently produce many video templates, as well as actively participate in the CapCut creator program that brought me to this point. I feel very proud to be selected as the winner of the CapCut Top Creator category from thousands of other creators, and hope to inspire other local creators to continue working and opening up more opportunities with CapCut," said Kesi.
Meanwhile, Abu Laist, the winner of the "Best Template Production CapCut Gala 2026" award, said that since using CapCut, he has focused on developing templates, including the Cinematic Ramadan which brought him this award.
"Even though I am domiciled in Lampung, CapCut helps him work easily without location restrictions, and even my template works can be used by other creators in Southeast Asia. This opens up new opportunities for collaboration and career development for me as a creator, as well as having a wider impact on the creator community," he explained.
Develop the Creative Sector through Technology and Real Opportunities
More than just an application, CapCut is present to support the growth of creators in the digital economy era through access to technology, creativity, and wider monetization opportunities for digital creative economy players in the country, including video creators, designers, motion artists, and AI creators. This makes creativity not only a form of expression, but also a professional career path.
Through the complete editing feature series in CapCut, creators can also be easier to work. A number of editing features available include transitions, filters, effects, text, and stickers; ready-made templates that allow anyone to produce high-quality videos in seconds; to AI-based utility features such as text-to-image and AI poster, to increase user creative productivity.
CapCut hopes to continue to be a growth partner for Indonesian creators by providing relevant technology, wider access, and real opportunities to grow. In the future, CapCut invites more creators to start working, daring to experiment, and utilizing creativity as a way to open new opportunities in the Indonesian digital creative industry.
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