JAKARTA - PT Bukalapak.com Tbk (IDX: BUKA) officially launched Multi Realm Games (MRG), a holding entity that oversees the entire BUKA Group gaming business line, to coincide with its participation in the Indonesia Game Developer Exchange (IGDX) 2025. This annual event held by the Ministry of Communication and Digital Affairs with the Indonesian Game Association (AGI) is a strategic momentum for MRG to introduce its new identity.
This launch confirms Bukalapak's steps in strengthening Gaming's pillar, one of the fastest growing units in the company's ecosystem, and encourages the presence of Indonesian game innovation in the global arena.
Throughout 2025, MRG has confirmed its position in the international arena by participating in a number of prestigious gaming industry events. After attending the Philippines Game Dev Expo 2025 in July to increase exposure in Southeast Asia, MRG continued its work at Gamescom Cologne 2025 in August, one of the world's biggest exhibitions that became an important momentum to introduce new identities and raise brand awareness in the European market.
This participation was later strengthened by the presence at the Tokyo Game Show 2025 on September 25' 28, a prestigious event that further emphasized Indonesia's position as a player taken into account in the global gaming ecosystem. This international series continues at the Gamescom Asia/Thailand Game Show in October 2025, which confirms the consistency of the MRG in expanding regional reach while strengthening its global expansion strategy.
Through Multi Realm Games, we present a manifestation of the long-term vision of BUKA Group to lift the Indonesian gaming industry to a higher level. Participation in international events such as Gamescom and the Tokyo Game Show reflects our determination to place Indonesian gaming works and services on the global stage, while strengthening Indonesia's role in the world's creative industry ecosystem," said Prasetya Setiawan, CEO of Gaming, in his statement, Friday, October 10.
The MRG integrates various services that were previously under separate units, including Lapakgaming and Joytify (platform top-up game), Itemku (digital item marketplace), EXP (gamer community platform), and supported by Rexus, a gaming accessory product from the Retail business line that helps strengthen the BUKA group gaming ecosystem. This integration not only brings together the capabilities that have existed, but also opens the way for the birth of a new initiative that is currently being prepared to enrich the product portfolio, services, and experiences for users.
Victor Putra Lesmana, Director of BUKA Group, said that the establishment of the MRG is clear evidence of BUKA Group's commitment to continue to expand its business reach in a sustainable manner.
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"We present the 'Multi Realm Games' as a strategic step to bring the BUKA Group gaming ecosystem beyond the boundaries of the domestic market to the global market with attractive growth potential. It also reflects our commitment to building a sustainable and growing business portfolio, while strengthening the position of BUKA Group as a key player in the digital ecosystem that continues to grow," he said.
With an integrated business model, MRG is expected to be a bridge between digital trading, game creators, and the gamer community. Its presence is aimed at building an inclusive and sustainable gaming ecosystem, as well as providing added value for industry players and users in various regions.
The launch of the MRG also emphasized the direction of Bukalapak's transformation as an adaptive, focused, and ready-to-response technology company for the future, as well as opening a new chapter in bringing Indonesian gaming innovation to the global stage.
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