Lip Peptide Treatment Enters Radar Skin Care Trend 2026

JAKARTA - Over the past year, lip care has become one of the most popular skincare categories. Sales soared to double digits, with peptides being superior because it was able to provide more full lip effects.

Based on CIRCana data, global consumer analytics and research companies, the growth in the value of lip treatment roduk in Europe has reached 48 percent throughout 2024. This will even continue to increase until the end of this year.

The surge is in line with the increasing interest in lip products in the makeup category, such as lip oil, lip balm, to lip liner, all of which have been popular in recent years.

Head of Operation at the beauty consultancy of The Red Tree, Michelle Grayson, said that consumers are currently increasingly familiar with skincare, and are starting to apply this routine to their lips.

"As consumers are increasingly educated about skincare ingredients and expand their more sophisticated skin care routine on their lips, they are no longer looking for basic moisturizers, but products that are more advanced and focus on care," he said, quoted from Cosmetic Business, on Friday, November 21, 2025.

Lip care trends of peptide lip and lip butter are two lip care products whose growth is the fastest today and will last until 2026. Especially for those who deal with dry, sensitive, and easily irritated lips.

TikTok is the most influential platform with 96 percent of popularity share, and lip peptide treatment theft has increased to 347.5 percent in the past year.

The things that make peptide lip more attractive and will remain trending because the majority use a special peptide called matrices, namely protein fragments such as collagen and elastin. The two proteins play a role in making the skin look young, chewy, and healthy.

When applied to the lips, matrices can stimulate the cell to produce more collagen and elastin. Lip peptide treatment is also usually enriched instensive moisturizing materials such as hyaluronic acid, which is able to irrigate and bind water on the skin so that it gives more full and moist lip effects.